GENERAL MEETING DRAFT - Bankier.pl

On the mortgage loans side, the Mutuo Opzione Sicura [Safe Option Mortgage] was launched, which
allows starting at a variable rate or a 5-year fixed rate and opting for the free renegotiation of the
mortgage and extension of the duration; the Mutuo Cap [Mortgage Cap], at a variable rate, was also
launched, with a fixed limit ("cap") contracted at the rate of interest payable by the customer, enabling
customers to reap the benefits of variable-rate mortgages without running the risk of paying too high an
installment. The Polizza Multirischio [Multirisk Policy]: an insurance package of different types of
damage cover to match the underwriting of the loan has also been made available to customers.
During 2009, new business initiatives were developed with the aim of strengthening the company's
position in the market and maintaining a high profitability both in the banking and non-banking channels,
despite a continued downturn in the market. The Diagnostico mutui [Mortgage diagnosis] tool was
launched, aimed at critically reviewing all phases of the management process of the loan files. Finally, the
"Silver bullet" initiative to improve the synergies with the sales network in order to optimize customer
profiling and increase loan application approval rate should be mentioned.
For the foreign market, however, work has continued on the development and consolidation of
international initiatives. In 2009, the Munich branch continued its operations in the credit card segment,
issuing about 46,000 new cards, reaching over 185 thousand for a total of over €215 million in business
volume. In addition, the distribution of personal loans continued through UniCredit Bank AG branches with
disbursements amounting to €337 million (+90% y/y). In Bulgaria, the subsidiary company UniCredit
Consumer Financing AD continued its growth trend by providing €51 million in loans since the beginning
of the year consisting of special-purpose and personal loans (+30% y/y). In Romania, the subsidiary
UniCredit Consumer Financing IFN has continued to enhance the business of distributing personal loans
through the branches of UniCredit Tiriac Bank with total disbursements amounting to €66 million.
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Fineco Bank in Italy has continued the strategy to improve products and services and to focus on quality
advice to retain old customers and increase new acquisitions. The completion of the offering has helped
to strengthen leadership in the relevant market and the level of customer satisfaction.
During 2009 efforts in the marketing and sales area continued: Fineco updated current accounts, by
introducing the elimination of fees against the crediting of salary; advertising activities focused on a new
communication concept aimed at maximizing acquisition in all channels through a mix of direct actions,
word of mouth and brand awareness. Thanks to the high customer satisfaction (over 97% 4 ), acquisition
through word of mouth remains the most effective means for opening accounts. In particular, the two
"Connect" and "Wave" campaigns have generated more than 30,000 new opened accounts.
In 2009, Fineco generated a net inflow of €2 billion and total assets of €33 billion (+14% compared to
2008). Due to its network of financial consultants, Fineco was ranked 3 rd by Assoreti in terms of stocks
and net inflow 5 . With regard to online trading Fineco is positioned in 1 st place for third-party volumes
traded on the major markets (MTA, TAH, S&P/MIB Futures and Mini S&P/MIB). It also secures the 1 st
position for number of transactions in the equity segment with 9.7%. In summary, Fineco Bank is
confirmed as the market leader 6 as a broker in Italy with a total of €26 million transactions.
DAB Group, which operates through DAB Bank in Germany and DAT Bank in Austria, expanded its
trading and consultancy business by strengthening its leadership position as a broker and winning the
Brokerwahl award as German Best Certificate Broker and the award for best direct bank for brokerage
according to Euro am Sonntag. The figures at the end of 2009 confirm a growth in stocks of 20%
compared with the previous year end, bringing assets to €23 billion. During 2009, DAB launched a sales
campaign aimed at acquiring new retail customers (B2C), offering special terms of remuneration on
account and trading commissions (12,500 new customers acquired). In terms of the number of
transactions, DAB Bank in Germany completed 2009 with 5.5 million transactions and DAT in Austria with
1 million transactions.
4 Source: TNS Infratest – figures at December 2009
5 Source: Assoreti - "Assoreti periodical report - December 2009"
6 Source: Assosim - "Report on the negotiation figures of the ASSOSIM associates on the markets managed by Borsa Italian SPA - December 2009"
2009 CONSOLIDATED REPORT AND ACCOUNTS
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