19.01.2013 Views

GENERAL MEETING DRAFT - Bankier.pl

GENERAL MEETING DRAFT - Bankier.pl

GENERAL MEETING DRAFT - Bankier.pl

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

The new organizational model is being developed to be fully consistent with the changing environment<br />

described, and its aim is to strengthen CIB's position as one of the major European <strong>pl</strong>ayers in the<br />

wholesale segment by leveraging its local presence in reference markets and its excellent operational and<br />

product skills in order to contribute to the Group in terms of the creation of value that is sustainable over<br />

time.<br />

In the context of the widespread deterioration of many loans in major reference markets, a key role is<br />

<strong>pl</strong>ayed by F&A, through which CIB is aiming to establish even more effective cooperation with the lending<br />

division (CRO Competence Line) for the assumption and monitoring of credit risk from a business<br />

standpoint. F&A has also been given responsibility for pricing, both in terms of direct involvement in<br />

structuring all the most com<strong>pl</strong>ex loan products, and in a supervisory role by providing guidelines for<br />

setting prices for sim<strong>pl</strong>er products and less sophisticated customers in order to ensure a growing shift<br />

toward counterparties with a high credit standing, and to maintain a strong emphasis on value creation.<br />

In spite of the 2010 financial markets outlook, Markets product line should post sound results for the<br />

Group, even if lower than 2009 ones that benefited of exceptional positive market condition. The good<br />

performance should be driven by the optimization and re-positioning of Markets’ activities, already in<br />

<strong>pl</strong>ace in 2009, and by the introduction of strategic iniziatives aimed at strengthening client driven business<br />

and core activities..<br />

Proper measures to address the new, and less favorable, regulatory framework have already been taken<br />

by GTB in relation to the PSD Directive coming into full force in 2010. Again in 2010, the specific goals for<br />

this business area are still to continually upgrade technological <strong>pl</strong>atforms and develop high-value-added<br />

solutions for customers (e.g., integrated eBanking and Trade Finance services) with resulting high growth<br />

rates and the potential to acquire new customers.<br />

While Leasing continues its special program aimed at preventing and reducing the deterioration of<br />

irregular loans through soft collection measures, payment "restructuring" and the selling of companyowned<br />

assets in the market, its new organizational structure emphasizes the establishment of an<br />

international leasing network to serve customers with the aim of supporting operating companies<br />

worldwide in the management of international leasing transactions and promoting the development of<br />

supranational cooperation agreements with leading industrial and commercial companies.<br />

2009 CONSOLIDATED REPORT AND ACCOUNTS<br />

76

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!