Effective Communication - Emergency Management Institute ...

UNIT 7: PREPARING ORAL PRESENTATIONS
Tips
Case Study
Types of Presentations (Continued)
These steps require as much creativity as factual information. Here are tips that
will help you plan a motivational presentation.
Use the introduction to establish your credibility by demonstrating your
familiarity with the topic.
Use a vivid illustration to highlight the importance of the need or problem to
the listeners.
Create a need for your solution or idea and by highlighting one or two
benefits, rather than providing a laundry list.
Show how your specific ideas will resolve the problem or meet the need
you’ve identified.
Tell the audience how, when, what, and why it can do to carry out your
proposal.
Case Study 7.1: Emergency Messages: Informational or
Motivational?
Identify as many messages as you can in the following case study and decide
whether they are best presented as informational messages or motivational
messages.
The main water line that runs through the downtown portion of your city ruptured and flooded
two blocks of small businesses. Electricity was turned off for 6 hours during the ordeal, and
many area streets were closed to traffic while repairs were made to the water line. Numerous
structures will require extensive cleanup. You have been asked to make an oral presentation
on the status of the cleanup effort.
Effective Communication Page 7.8