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Effective Communication - Emergency Management Institute ...

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UNIT 5: USING TECHNOLOGY AS A COMMUNICATION TOOL<br />

Answers<br />

Case Studies in Choosing and Combining <strong>Communication</strong><br />

Technologies (Continued)<br />

Answers to Case Study 5.2<br />

What technologies could you use to distribute the evacuation order and warning?<br />

Your answer is correct if it contains these elements:<br />

<strong>Emergency</strong> Alert System activation.<br />

Immediate, personal technology (e.g., telephone) to contact the school principal.<br />

Public address system warnings to campers/boaters, motorists, and residents.<br />

A combination of tools (e.g., a school assembly briefing, or a print copy of a flash flood<br />

warning, radio and/or television announcements, etc.).<br />

Learning<br />

Points<br />

Within this specific situation, you have a variety of messages to<br />

communicate to different audiences:<br />

• School occupants must evacuate.<br />

• Area residents should heed the warning and evacuate.<br />

• Motorists should avoid the area.<br />

• Park patrons should evacuate.<br />

• Parents must be told that their children have been evacuated.<br />

Consider the time of day (before the school day has ended), and note that<br />

some residents of the warning area will be at home and others will be at<br />

work or at other locations. Radio may be especially effective in reaching<br />

commuters.<br />

If access roads to the area are limited, consider nailing low-tech signs at key<br />

intersections or closing roads that are likely to be affected by flooding.<br />

<strong>Effective</strong> <strong>Communication</strong> Page 5.9

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