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Effective Communication - Emergency Management Institute ...

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UNIT 4: IDENTIFYING COMMUNITY-SPECIFIC COMMUNICATIONS ISSUES<br />

Tips<br />

Improving <strong>Communication</strong>s With the Community<br />

It is critical that you take into account cultural differences when addressing<br />

communications across cultures or to those with special needs. The tips listed<br />

below will get you started.<br />

Don’t assume sameness. It is important that you not assume that everyone<br />

thinks and reacts the same way you would to a situation. When confronted<br />

by a response that you don’t expect, ask yourself: Could this response be<br />

culturally based—or could the response be based on age, sex, or other<br />

special need?<br />

Don’t assume that you understand what the other person means. Be aware<br />

of customs and other communications that are different from what is<br />

traditional in the United States.<br />

Don’t inadvertently cause the behavior. Ask yourself: Did I do anything that<br />

may have caused the individual’s or group’s reaction? (For example,<br />

common hand signals used to motion an individual to come toward you may<br />

be seen as a rude gesture in some countries.) Watch for cues that would<br />

indicate that your behaviors or statements inadvertently were seen as<br />

threatening or insensitive. If you think there could be possibly be a<br />

misunderstanding, assume responsibility and regroup.<br />

<strong>Effective</strong> <strong>Communication</strong> Page 4.10

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