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Linking Culture and the Environment

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96 Tourism, Sustainability <strong>and</strong> <strong>the</strong> Social Milieux<br />

o<strong>the</strong>rs felt that tourism operators, especially those conducting business on <strong>the</strong><br />

isl<strong>and</strong>s, ought to be environmentally sensitive <strong>and</strong> responsible.<br />

Although <strong>the</strong> concern for environmental degradation was general across<br />

<strong>the</strong> region, a dimension can be identified in which some local people caution<br />

that concerns about environmental quality cannot st<strong>and</strong> in <strong>the</strong> way of all<br />

(tourism) development. These people argue that it will be necessary to find a<br />

workable balance between protection <strong>and</strong> development.<br />

Tourism management issues<br />

A third major issue is a large one, with several significant dimensions.<br />

People throughout <strong>the</strong> north shore stated that tourism must be managed in<br />

order to protect <strong>the</strong> natural environment, to maintain high st<strong>and</strong>ards in<br />

facilities <strong>and</strong> operations, to provide tourism benefits for <strong>the</strong> region, to discourage<br />

inappropriate activities <strong>and</strong> facilities <strong>and</strong> to achieve coordination<br />

of tourism development. Fur<strong>the</strong>rmore, <strong>the</strong>y stated emphatically that local<br />

involvement in decision making was imperative <strong>and</strong> that local control was<br />

highly desirable.<br />

Local people outlined a variety of mechanisms through which such<br />

involvement <strong>and</strong>, perhaps, control could be effected. Among <strong>the</strong>m were:<br />

●<br />

●<br />

●<br />

●<br />

●<br />

●<br />

●<br />

<strong>the</strong> status quo;<br />

<strong>the</strong> private sector;<br />

user-pay groups (such as snowmobile clubs);<br />

an existing marina marketing association;<br />

a regional tourism authority;<br />

a proposed National Marine Conservation Area; <strong>and</strong><br />

a north shore regional government.<br />

Residents declared that <strong>the</strong>y expected senior governments (provincial <strong>and</strong><br />

federal) to support <strong>the</strong>ir decisions concerning tourism development on <strong>the</strong><br />

north shore <strong>and</strong> in <strong>the</strong> isl<strong>and</strong>s. They added that such support would be an<br />

improvement over <strong>the</strong> normal responses from senior governments: ei<strong>the</strong>r<br />

ignoring <strong>the</strong>m altoge<strong>the</strong>r when making decisions or confusing <strong>the</strong>m with<br />

contradictory policies <strong>and</strong> actions.<br />

The discussions in <strong>the</strong> region about tourism management incorporate a<br />

significant contradiction: regulation implies government; governments,<br />

especially senior levels of government in Toronto or Ottawa, cannot be<br />

trusted. Time <strong>and</strong> time again in discussions, people would argue for <strong>the</strong> regulation<br />

of tourism, only to realize with dismay that <strong>the</strong>y were invoking<br />

government action <strong>and</strong> <strong>the</strong> accompanying bureaucracy. Many felt that entrepreneurs<br />

in <strong>the</strong> tourism business should be capable of regulating <strong>the</strong>mselves.<br />

However, even <strong>the</strong>se people seemed to doubt that tourism entrepreneurs, if<br />

left to <strong>the</strong>mselves, would self-regulate in acceptable ways.<br />

No issue better illustrated <strong>the</strong> uneasiness among local people with<br />

respect to managing tourism than <strong>the</strong> National Marine Conservation Area<br />

(NMCA) <strong>the</strong>n being proposed for <strong>the</strong> region by Parks Canada, <strong>the</strong> federal<br />

agency in charge of protecting representative examples of Canada’s terrestrial<br />

<strong>and</strong> marine heritage. As a federal government agency headquartered in

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