Linking Culture and the Environment
Linking Culture and the Environment
Linking Culture and the Environment
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R. Staiff 229<br />
crafted details positioned within cleverly textured settings. The images<br />
employ a sumptuous palette of colours <strong>and</strong> an iconography that suggests<br />
peacefulness, solitude <strong>and</strong> tranquillity (an iconography that powerfully sets<br />
itself up against an urban ‘o<strong>the</strong>r’). This imagery is published with extremely<br />
high production values. It is <strong>the</strong> aes<strong>the</strong>tics of seduction <strong>and</strong> <strong>the</strong> seduction of<br />
<strong>the</strong> aes<strong>the</strong>tic. 37<br />
Arriving at Minnamurra is, on one level, a matter of perceptually negotiating<br />
between <strong>the</strong> images of nature <strong>and</strong> <strong>the</strong> ‘real’, a task considerably aided<br />
by <strong>the</strong> array of posters in <strong>the</strong> visitors centre, pictures, display boards <strong>and</strong> a<br />
video of Minnamurra Rainforest that is often played for tourists (<strong>and</strong> which<br />
can be purchased). On <strong>the</strong> boardwalk, <strong>the</strong> visitor experience, like Mount<br />
Dinghu, is highly orchestrated. The pathway cleverly exploits <strong>the</strong> scenic<br />
properties of <strong>the</strong> site so that <strong>the</strong> bridges over <strong>the</strong> creek, for example, are<br />
located at points which present for <strong>the</strong> visitor a scene that acts like an overdetermined<br />
pictorial/photographic sensation: such views replicate <strong>the</strong> conventions<br />
of European picture-making, <strong>and</strong> in particular, <strong>the</strong> aes<strong>the</strong>tic of <strong>the</strong><br />
picturesque. 38 These are <strong>the</strong> ‘spots’ which are instantly photogenic <strong>and</strong> <strong>the</strong><br />
act of photographing <strong>the</strong>m an aes<strong>the</strong>tic response, albeit choreographed <strong>and</strong><br />
thoroughly learnt behaviour. And <strong>the</strong>y are <strong>the</strong> same ‘spots’ which are reproduced<br />
as postcards back in <strong>the</strong> visitor centre. It is this circularity which makes<br />
<strong>the</strong> visual form of a nature aes<strong>the</strong>tic such a powerful <strong>and</strong> enduring phenomenon<br />
– <strong>the</strong> brochures <strong>and</strong> posters, <strong>the</strong> actual scene, <strong>the</strong> photograph by <strong>the</strong><br />
visitor which replicates <strong>the</strong> brochure view <strong>and</strong> <strong>the</strong> purchasing of postcards as<br />
mementos which, to complete <strong>the</strong> circle, <strong>the</strong>n join <strong>the</strong> ‘archive’ of brochures<br />
<strong>and</strong> posters. 39 Cultural processes <strong>and</strong> cultural productions like this – <strong>and</strong> visuality<br />
<strong>and</strong> visual culture is but one example – contribute markedly to <strong>the</strong><br />
aes<strong>the</strong>tic determination of <strong>the</strong> natural environment. Consequently, <strong>the</strong> cultural<br />
interplay between nature <strong>and</strong> <strong>the</strong> European Australian tourist/visitor<br />
becomes a crucial means by which <strong>the</strong> experience of nature is both enriched<br />
<strong>and</strong> understood. 40<br />
Conclusion<br />
In <strong>the</strong> context of sustainability, tourism <strong>and</strong> national parks, <strong>the</strong> discussion<br />
illustrates <strong>the</strong> following propositions:<br />
1. Tourism to national parks enacts (often by design) <strong>the</strong> deeply embedded<br />
nature/culture doublet.<br />
2. The ‘nature’ of <strong>the</strong> national park (i.e. <strong>the</strong> natural environment) is only<br />
understood in its symbiotic relationship to ‘culture’.<br />
3. The culture of nature is as much on display in national parks as <strong>the</strong> ecology<br />
of nature (although to make this distinction overlooks <strong>the</strong> cultural mediation<br />
even in <strong>the</strong> very idea of ‘ecology’).<br />
4. The culture/nature relationship is a site-specific relationship – each culture<br />
negotiates <strong>the</strong> equivalent of <strong>the</strong>se terms in its own quite unique way, so<br />
that <strong>the</strong> nature/culture doublet is not <strong>the</strong> same thing at Dinghushan in China<br />
as it is at Minnamurra Rainforest in Australia.