Boxoffice-November.24.1951

'lii
THE MODERN THEATRE INDEX
A complete index and cross-reference to subject material published in The Modem Theatre, issues of December 2, 1950,
to November 3, 1951, inclusive. Page numbers precede dates, which are 1951 unless otherwise stated. Designed as a
guide to editorial content, new products and illustrations, this is a handy reference on all phases ol theatre operation.
ACCIDENT PREVENTION
(So8 Salety. Fire Saloty)
ACOUSTICS
Fiberglas ceiling board, non-combustible,
p56 Feb 3
Practical auditorium planning, design,
pl2 Apr 7
AIR
CONDITIONING
Air Conditioning issue, Mar 3
Air conditioning, heating display,
photos ol, pl4 Mar 3
Air filters lor forced air heating,
p56 Apr 7
„, „ c
Air filters, grilles, louvers, p 24 Oct b
Air Ireshener, deodorant, circulator,
p54 Apr 7; p55 May 5
Air washers, cooling towers, evaporative
condensers, p24 Oct 6
Anemotherm. checking velocities and
temperatures, pl2 Mar 3
Automatic adjusting system, p9 Mar 3
Ceiling air diiluser, p56 Oct 6
Ceiling dilfuser l(}r non-recessed installations,
p48 Dec 2, '50
Check-list lor preserving conditioning
equipment, plO Mar 3
Dilfusers, adjustable, p9 Mar 3
Eleven-ton packaged unit, p54 May 5
Grilles, diffusers, formulas used with,
pl8 Mar 3
Ice cell, as adjunct, p22 Mar 3
Induced droit cooling tower, p53
Mar 3
Measuring air velocity, Mar 3
pl2
Measuring static pressure in ducts,
pl2 3 Mar
NPA regulations regarding, pl6 Oct 6
Outdoor anticipator, electronic sending
element, p22 Mar 3
Providing motor protection, p20 Mar 3
Reciprocating reirigerclion machines,
p59 June 2
Sell-contained unit, p56 Sept 1
Sidewall air conditioning, p9 Mar 3
Square ceiling outlet, p64 June 2
Steps in preserving equipment, plO
Mar 3
System diagram, p20 Mar 3
Year-'round conditioning, pl4 Mar 3
ARCHITECTURAL DRAWINGS
(See Planning)
Dnve-in lencing layouts, p48 Tune 2
Exterior rendering, photos of, pl3
June 2
Floor and grounds plan, pI4 Aug 4;
pl8 July 7
Floor plan lor remodeled house, p21
June 2
Indoor drive-in, rendering ol, p38
Dec 2, '50
Landscaping layout lor drive-in, p47
July 7
Layout lor redesigning old theatre.
pl5 June 2
Layout ol theatre shopping center,
p22 Apr 7
Rendering of drive-in area, p41 Dec
2, '50
Resort theatre lloor diagram, p20
Apr 7
Shopping center blueprint, pl7 Aug 4
Theatre fronts, drawings ol, pl6 Mar
3; p8 Apr 7
ATTRACTION BOARDS
(See Fronts, Marquees)
Achieving better display with, p48
May 5
At the lour-screen drive-in, photos
01, p22 Oct 6
Illustrations of, p48 Ian 6; pplO, II, 20
Feb 3; pis Aug 4; pIO Oct 6
AUDITORIUMS
All-veneer chair, p55 Apr 7
Easel-type wall design, photo ol, pl5
Aug 4
Modernistic decoration ol, pl6 Dec
2, '50
Perlite as use in remodeling, p22
May 5
Photos ol new, p9 Jan 6; ppl9, 21
Apr 7; p24 May 5; ppI7. 18 June
2; pl8 July 7; pl8 Sept 1
Photos of remodeled. p9 Mar 3: pp9,
14 Apr 7; p23 Mar 3; pp9, 14,
27, 46 June 2
Automatic Venders
(See Refreshment Service)
Automatic juice dispenser, p56 Oct 6
Chest- typo ice cream vender, p54
Jan 6
Coffee dispenser for theatres, p54
Jan 6
Concession survey, p37 May 5
Hot drink machines, results of tests
with, p28 Mar 3
Orange juice, milk venders, p20 Dec
'50 2,
Penny gum vender, six flavors, p54
Apr 7
Percentage of coin-operated units now
in use. pll Aug 4
Popcorn vending unit, p55 Feb 3
Sand'Wich vender, for hot dogs, p57
May 5
Ten-cent bar as vending item, p40
Feb 3
BEVERAGES
B
(See Refreshment Service)
Automatic juice dispenser, p56 Oct 6
Bobtail soda fountain, p55 July 7
Chocolate drink for theatres, p56
Sept 1
Coca-Cola vending cart for drive-ins,
p53 Feb 3
Custom-styled pop wagon, p36 July 7
Drink-spilling preventive, p54 Aug 4
Drink tanks for use at concession
stands, p48 Apr 7
Fountain drink dispenser, mixer, p56
Feb 3
Frozen juice dispenser, p55 Oct 6
Hot and cold dispenser, p53 Sept 1
Hot drink venders, success of, p28
Mar 3
Ice Selmix dispenser, counter model,
p54 July 7
Orange juice, milk vending units,
p20 Dec 2, '50; p54 Sept 1; p63
June 2
Portable drink dispenser for driveins,
p58 May 5
Positive displacement syrup pumps,
p55 Oct 6
Pre-mix orange juice dispenser, p55
Sept 1
Rapid sale of, an example, p43 Sept 1
Removing from theatre floors, p21
Aug 4
Self-contained, four-flavor dispenser,
p62 June 2
Selmix dispenser, Servel refrigeration,
p50 May 5
Soft drink with multiple flavor, p57
Mar 3
Three-foot soda fountain, p55 Aug 4
Trends in sales of, plO Aug 4
Two-arm drink dispenser, p53 Apr 7
Two-drink dispenser, seli-contained,
p61 June 2
CANDY
(See Refreshment Service)
Average selling price, as determined
in survey, p27 Jan 6
Authorized confection buyers, p30
Feb 3
Candy-covered chocolates, in nickel
pack, p55 Aug 4
Candy display rack, p46 Dec 2, '50
Candy floss machine, p54 Feb 3
Christmas candy stocking, p57 Oct 6
Confection Vending issue, Aug 4
Designing counter for proper display
of, p9 Aug 4
Diagram for candy case display, plO
Dec 2, '50
Lemon drops packaged for theatres,
p55 May 5
Licorice assortment in colorful package,
p61 June 2
Lollipops incorporate plastic toy
handles, p59 June 2
Mass display, circus poster, add to
confection sales, p32 Mar 3
Merchandising of, p38 Aug 4
Nickel bar, future of, p29 Feb 3
Offering a wide assortment, advantages
of, p26 Apr 7
.« t7 l o
Price demand, sales gains, p43 Feb 3
Refreshment sales percentages, volume
sales, p30 Feb 3
Solving maintenance problems involving,
p21 Aug 4
Sources of supply, p30 Feb 3
Stand management, p30 Feb 3
Supplying customer aemands lor, pl9
Doc 2, '50
Ten-cent bar for automatic vending,
Jan 6,
p40 Fob
Theatre
3
Candy Survey, p26
p30 Feb 3; p25 Apr 7
Theatre pack chocolates, p56 Aug 4
Theatre stocking of items, price
ranges, p30 3
Twenty best selling items, revealed
Feb
in survey, p25 Apr 7
Vend, display pack candy bar, p46
Dec 2. '50
CARBON
(See Projection and Sound)
Carbon saver, photos ol, p33 Dec 2, '50
Continuous carbon burner, p56 May 5
Self-locking container for, p47 Dec
2, '50
CABPETS
(See Floor Coverings)
Care of your carpeting, p26 Dec 2, *50
Checking for looseness, p26 Dec 2, '50
Five steps in selection of, pl2 July 7
Floor Coverings issue, July 7
Maintenance tips for removing popcorn,
candy, p21 Aug 4
New carpet rayons, p9 July 7
Nylon carpeting, p49 Jan 6; p63 June 2
Rug cushions as prolonging carpet
life, p28 Aug 4
Special design to tit resort theatre,
p21 Apr 7
Use of synthetics in construction of,
plO Jan 6
Winterizing theatre floors, p24 Dec
2, '50
CHAIRS
Photos of new models, pl2 May 5
Seating fabrics, choosing of, plO
May 5
CINE CUNIC
Avoiding theatre heart trouble, p44
June 2
Bad projection service, remedies for,
p44 Sept 1
Case of the elusive flicker, p28 May 5
Choosing tools for projection booth,
p37 Apr 7
Film splicing, p39 Mar 3
New-type ham for the stage show, p44
June 2
Show breaks are bad breaks, p42
July 7
CLEANERS
(See Maintenance)
CLEANING
(See Maintenance)
Adaptable vacuum cleaner, wet and
dry pickup, p54 Jan 6
Asphalt tile, preserver, p58 June 2
Avoiding tile trouble spots, p20, 21
July 7
Concession profits outweigh floor
care, p20 Aug 4
Dual function floor maintenance unit,
p57 Feb 3
Floor cleaner, bactericide, p58 June 2
Germicidal product, applied with
dust mop, p55 Aug 4
Getting winter off the floors, pl4
July 7
Heavy-duty vacuum cleaner, portable,
p59 May 5; p55 Feb 3
Housekeeping, as vital as screen feature,
p45 June 2
Lightweight vacuum cleaner, p56
Oct 6
Liquid germicide-deodorizer, p54
Sept 1
Liquid synthetic detergent, p58 Oct 6
New-type combination vacuum, p52
Jan 6
Proper soaps, waxes, for prolonging
floor life, p30 July 7
Removing beverages from theatre
floors, p21 Aug 4
Removing popcorn, candy from carpets,
p21 Aug 4
Rug scrubber, p49 Dec 2, '50
Rug shampooing, rules for, p24 Dec
2, '50; p53 Apr 7
Solving ice cream cleaning problems,
p21 Aug 4
Special tools for vacuuming of walls,
p2S July 7
Upholstery cleaner, foam typ«, p46
Doc 2, '50
Upholstery shampooor, p58 May 5;
p50 Jan 6
COIN MACHINES
(See Refreshment S«nric«)
Coin chan^',*:, aomi-automalic, p53
Fob 3
With penny weighing scale, p53
May 5
CONCESSION VENDING
(See Relresbmant Service)
Authorized candy buyers, p30
Chow cart, pl6 Fob 3
Feb 3
Concession counter, designing of,
p9, Aug 4
Concession operating methods, survey
of, p33 Sept 1
Confection Vending issue, Aug 4
Double-feature concession stand, p35
Aug 4
Drive-in concessions buildings, p45
Mar 3
Hot dog as theatre refreshment item,
p36 Feb 3
Layouts for achitecta drawings of,
p43 May 5
Management of percentage of houseowned
operation, pll Aug 4; p30
Feb 3
Mass display, circus theme, boosting
sales, p32 Mar 3
Nickel candy bar, future of, p29 Feb 3
Operational methods at drive-in concession
bar, pl2 Feb 3
Promoting candy sales with screen
trailers, p39 Aug 4
Refreshment sales percentages, volume
sales, p30 Feb 3
Self-service refreshment counter, p43
June 2
Stand management, p30 Feb 3
Theatre stocking of candy, price
ranges, p30 Feb 3
Transparent ice cream display unit,
p57 Feb 3
CONFECTIONS
(See Refreshment Service)
Adding profits with seasonal specials,
p8 Dec 2, '50
Arrangement of concession equii>ment,
p48 Apr 7
Candy-covered chocolates, in nickel
pack, p55 Aug 4
Candy display rack, p46 Dec 2, '50
Confection Vending issue, Aug 4
Feature sweets in Iowa remodeling,
pl8 Aug 4
Handbook of successful refreshment
merchandising, p9 Dec 2, '50
Merchandising of candy, p38 Aug 4
Refreshment sales percentages, volume
sales, p30 Feb 3
Self-service confection unit, p30 Aug 4
Sources of candy supply, p30 Feb 3
Stocking of candy, price ranges, p30
Feb 3
Theatre pack chocolates, p56 Aug 4
Twenty best-selling candy items, as
revealed in survey, p25 Apr 7
CONSTRUCTION
Applying for NPA MRO quota. pl7
Oct 6
Guide to remodeling under NPA, pl8
June 2
NPA regulations regarding, pl6 May 5
Packaged walk-in theatre, p50 June 2
COSTS
Admissions charges, facts to be considered,
p49 Oct 6
Cost of operating ice cream freezer,
analysis of, p27 Mar 3
Dollar volume of popcorn at various
prices, p33 Oct 6
Pricing candy items, plO Dec 2, '50
Remodeling the "Shooting Gallery,"
cost estimates of, pl4 June 2
Survey of concession investment, p33
Sept 1
CRY ROOMS
Treatments of, p8 Jan 6
CURTAINS
Automatic control of, pl8 Sept 1
Contour curtain fits drum stage, p31
Dec 2, '50
BOXOFFICE
117