Sfreciai ^tM^tcttcemeut 9i PARAMOUNT fICTURES CORP. The best in audience and exhibitor appreciation goes to CENTURY — manufacturers of the finest motion picture projection. and sound reproducing equipment. %Mfi Aoid 6
. . Lou Cleveland Does Big On Four Attractions CLEVELAND—"A Streetcar Named Desire," which hit a new season high of 235 in its first weelc and 145 in its second, will hold a third week. It also set a new fall record at the Strand in Akron and holds over a full week. "The Blue Veil" is drawing big crowds here, where it hit a happy 150 at the Palace. "The Red Badge of Courage" was also right up there, hitting 150 and holding over. The star on stage at the State was MGM's Debbie Reynolds. "Tales of Hoffmann" came back at $1.20, continuous policy, six weeks after its $2.40 four-week stand. (Average Is 100) Allen—A Streetcar Named Desire (WB), 2nd wk 145 Hippodrome—The Strange Door (U-l)..._ 105 Lower Mall—Tales oi Hofimann (Lopert), advanced prices, 2nd run 140 Ohio—The Red Badge of Courage (MGM) 150 Palace—The Blue Veil (RKO) -...150 State—Man With a Cloak (MGM), plus stage show 65 StiUman An American in Paris (MGM), 7th wk 85 Tower—Little Egypt (U-I), 2nd d. 1. wk 90 'Legal' and Stage Show Pace Detroit With 150 DETROIT—Business perked up all over town following dismal lows set by the previous week's snow and slush storms. Averages remain down in many spots. Josephine Baker's personal appearance at the Fox, though topping the town grosswise, was off one-third from her stand there last spring. Adams—The Blue VeU (RKO), 3nd wk 100 Cinema—Tales of Hoffmann (Lopert), 9th wk 120 Fox—Let's Make It Legal (20th-Fox), plus stage show 150 Madison—A Streetcar Named Desire (WB), 2nd wk 120 Michigan—The Tanks Are Coming (WB); Hideout (Rep), reissue 90 Palms-State—The Racket (RKO); The Whistle at Eaton Falls (Col), 2nd wk 100 United Artists—Thunder on the Hill (U-I); You Never Can Tell ((U-1) - 90 Two Tickets to Broadway' Tops Cincinnati Takes CINCINNATI—"Two Tickets to Broadway" topped the downtown attractions and was moved over for a second stanza. "Streetcar" continued to draw in its third week. But the week as a whole was just fair, with three of the boxoffices reporting par or over and three below par. Albee—Two Tickets to Broadwoy (RKO) 150 Capitol—Love Nest (20th-Fox) 80 Grand—A Streetcar Named Desire (WB), 3rd wk. 110 Keith's Disc Jockey (Mono); Sierra Passage (Mono) 75 Lyric—The Blue VeU (RKO), 2nd d. t. wk 100 Palace—The Unknown Man (MGM) 70 "American in Paris' Stands All Alone in Pittsburgh PITTSBURGH—"An American in Paris," In its second week at Loew's Penn at advanced prices, was the only attraction to register above average on the boxoffice barometer. Other offerings seemed to have little popular appeal. Fulton—Adventures of Captain Fabian (Rep) 75 Harris—Little Egypt (U-I) 50 Penn—An American in Paris (MGM), 2nd wk ISO Stanley-Behave Yourself! (RKO) 50 Warner Jungle Headhunters (RKO); Jungle of Chang (RKO) 85 Back to Shooting Gallery MOUNT HARMONY, 'W. VA.—The outdoor theatre season has ended but the Harmony Drive-In continues in "operation" Sunday afternoons. Featured are shotgun and rifleshooting matches and prizes are turkeys and hams. CLEVELAND •Pherc was a full house in the federal courtroom for the main event of the G&P Amusement Co. antitrust .suit hearing when William F. Rodgers, Loew's vice-president and general salesmanager, was a witne.ss. In addition to the regulars who were in almost daily attendance, those present for the Rodgers appearance included William N. Skirball, Joe Lissauer, Morris Lefko, Jack Shulman, Ernie Sands, M. B. Horwitz, Ernest Schwartz, Ray Schmertz, Blair Mooney, Art Goldsmith, Jack Sogg and Jack Bernstein. Frank Slavik, owner of the Capitol Theatre at Mount Gilead and the Lo-Net Theatre, Wellington, narrowly escaped serious injuries last week when his car skidded on the road from Mount Gilead to Wellington. He suffered bruises and shock but his car weis badly smashed . . . George Delis, Canton ex- . . hibitor, sailed last week for Greece to visit members of his family . The Variety Club issued invitations to attend a grand opening of its new quarters in the Carter hotel on the evening of November 23. Cocktails and hors d'oeuvres will be served. Chief Barker Abe Kramer will be on hand to dispense Annual election of Variety hospitality . . . Club officers will be held December 1. George Davis, owner of the Liberty Thea- . . . tre at Wellsville, will be glad to get mail at Allegheny General hospital, Pittsburgh, where he is convalescing from a heart attack . . . Dick Carlson is the newest Filmrow recruit. He has joined RKO as a student booker, taking over for Eddie Cutler, who has been promoted to Gordon Campbell's accounts Joe Robins, Warren and Niles theatre owner, left for Miami to inspect his new granddaughter, born a month ago to his daughter Mrs. Phil Enkin. The new daddy is returning from Florida to take over operation of the Robins circuit. Visitors aplenty were in town last week. Spotted on Filmrow from Monday through Friday were George Planck, Ohio Theatre. Loudenville; Ralph Russell, Palace, Canton: Marvin Harris, Toledo circuit owner: Jack Armstrong of the Schwyn circuit: Selig Seligman and Maury Baker of Northio's Cincinnati office; Ed Ramsey, Plymouth Theatre. Plymouth; Joe Calla of Canton and Al Ploenes of Akron, Peter Wellman, Girard; H. C. Waggoner, Star Theatre, Amsterdam, and Weldon Waters and John Osborne jr. of the Dipson circuit. . . Howard Roth, Paramount booker who has stopped counting birthdays, last week suffered his first tooth extraction, a molar to be Mrs. Dave (Gussie) Schumann, one exact . . . of the owners of the Marvel Theatre, recently suffered a heart attack from which she is satisfactorily convalescing at Mount Sinai hospital . . . Leo Jones Johnhancocked a Paramount contract last week following a conference with Paramount branch manager Harry Buxbaum . Ray Watts, owner of the Star Theatre, Delaware, was in town for the first time in several weeks. National Screen Service is offering a new type of holiday trailer. It includes the entire theatre personnel in extending best wishes to patrons and manages to boost coming screen attractions . . . Mrs. Nat Barach, wife of the NSS branch manager, who was on the sick list last week, is back on fuUtime circulation . Ratener. unve-iii theatre owner, sticks to hLs plaas of leaving December 1 to spend the winter in California. Locw'-s opened the "Quo Vadls" prerelease run November 20 at the StlUman Theatre on Continuous daytime operation and reserved seats In the evening, at 90 cents matinees and $1.50 evenings. . . . Judith Lee Babb, daughter of the Kroger Babbs of Hallmark fame, presented a piano recital at Friends church, Wilmington John "Casey" Wein, business manager for F-5 and B-5 lATSE Local 160, reports that his son, who recently had to undergo surgery, is coming along fine . . . Otto Braeunig, RKO office manager, was under the weather the past week. "Doc" Elliott, manager of the Falrview Theatre, invited all his patrons to participate in a week's celebration of the theatre's fourth anniversary. Coffee, cookies and birthday cake were served in the theatre lobby and on Saturday there was a very special kid birthday anniversary program consisting of color cartoons, a serial and a feature . . . Tony Martin was in town Thursday (22) for a single appearance on the stage of the RKO Palace, where his latest picture, "Two Tickets to Broadway," was the screen attraction. Bringing along his accompanist, he entertained with a program of songs. Ministers Okay 'Mom' WILMINGTON, OHIO—Hallmark's Boston- New Haven zone manager, Larry Craig, recently screened "Mom and Dad" for about 100 ministers and rabbis in Lynn, Mass.. reporting to the home office that all signed a petition to the mayor asking that the picture be given a perimt to be shown in Lynn. Watts in a Name! COLUMBUS, OHIO—A local woman named Mrs. Quo Vadis Moore was discovered by Ben Hayes, columnist for the Columbus Citizen. She lives at 237 S. Highland Ave. BOOK IT WAHOO is NOW!!! Ute world's most thriliins screen game. Now being used successfully by hundreds oF indoor and outdoor theatres all over America. Send for complete details. Be sure and give seating or car capacity. Hollywood Amusement Co. 831 S. Wabash Avenue, Chicago S, III. 0UT5TANOIN0 CRAFTSMANSHIP AND ENCINCCAINC At BOXOFFICE November 24, 1951 73
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Fox Earnings for '52 In an Upward T
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I . .TESTED ... and PROVED imh CEHT
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DuMont Cannot See Thealre TV Profil
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lOfp ^ FACING THE PROBLEM-DIAGONALL
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iu A CASE FOR SMARTNESS IN DISPLAY
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Out Into the Open for New Ideas Som
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36 The MODERN THEATRE SECTIO^ U Sti
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DESIGN AND CONSTRUCTION SAVE NOW! E
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DESIGN AND CONSTRUCTION Balanced Li
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L' 44 M A,ikL Model 420 Majestic Fo
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| REFRESHMENT SERVICE You Can Enjoy
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. . keeps i j HOW TO INCREASE CANDY
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' i HOW TO INCREASE CANDY SALES Con
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PATRONS COME TO DINNER AT THE TROPI
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BOXED DINNERS AT DRIVE-IN Continued
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m^'^^ CHOCOLATE CREAMS. Doiiljle-wh
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REFRESHMENT SERVICE HERE ARE SEVEN
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' | ' HOW TO INCREASE CANDY SALES C
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. . CANDY . . OILS . . BOXES . . KE
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j ' ' iminate oH Cluster Light Smg
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IL A MUST for That Play Area The on
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I PROJECTION AND SOUND MEN IN BOOTH
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IL PROJECTION AND SOUND Develops a
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PROJECTION AND SOUND Here Is How to
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RCA Service protects your Box-Offic
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i Iki GENERATOR SETS Ask Your THEAT
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j PROJECTION AND SOUND Four Well-Pl
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j ' ; INTERIOR DECORATING 5. Should
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i INTERIOR DECORATING TODAY'S THEAT
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35 YEARS — and still tops! CURTAI
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MAINTENANCE AND SANITATION f The Th
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I ' ALPHABETICAL INDEX; Specialized
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'. I ^Specialized ^peciai \-t STAGE
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ADVERTISING DISPLAY Use the Index o
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179 Pittsburgh 3114 2753 11001 Frig
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200 ' 243 Chicago CONCESSIONS Use t
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90 919 Phila r 1 DECORATING Use the
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' ' FURNISHINGS Use the Index of Ad
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111 4801 Freeport, 321 W. SOlh SI ,
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"i; • N '1 I I ' PROJECTION Use t
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Semon, L 300 149 1600 848 706 Walte
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SANITATION Use the Index of Adverti
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2747 i STAGE EQUIPMENT Use the Inde
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6222 724 ] DRIVE-INS Use the Index
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Miahavroka, 1035 Cleveland 64 1525
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' ' DENVER 'Graham Bros., Theatre E
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'' i Fire-resistant treatment for,
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READERS' SERVICE COUPONS For inlonn
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