Boxoffice-November.24.1951

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ki Sfo€ci€ii ;4f€K(MHcemc^ PARAMOUNT PICTURES CORP. I The best in audience and exhibitor appreciation goes to CENTURY — manufacturers of the finest motion picture projection and sound reproducing equipment 'JUm 4o(d6
! a { Wanda I men. ! attending I Lillian I i I of I most I Theatre .L-,„. DALLAS tJouston Dean, salesman for Columbia, was married to Beth Holding recently at the Junius Heights Baptist church. They left on honeymoon trip to Corpus Christi . . . Marietta Wessels of Phil Island Theatres was given a birthday surprise party by friends at the Town and Country restaurant. Caruth, Allied Theatre Owners; Nata- lie Bernstein. Leon Theatres, and Mrs. J. E. 1 Gribble, secretary for Texas COMPO Showwere hostesses. Marietta's husband is officer candidate school in the east. I Lutzer and Skip Bullard will open the new Jim Drive-In at Durant, Okla., early in December. This 500-car de luxe ozoner is located on U.S. 75 about a mile north Durant. Modern Theatre Supply installed of the equipment, with Southwestern Supply furnishing the concession furnishings. Jerry Stout and Dave and Jake Lutzer sold the Cona and Ritz theatres in Nacona, effective November 19, to Woody Campbell and Harold Schwarz, Tower Clint Bailey . . . Pictures, attended the Pioneers dinner in New York City. He will return about December 1 .. . Seen along Filmrow: Mrs. Ruth Likens, Elmwood Drive-In, Abilene: H. B. Leather, Palace, Paducah; M. M. Lewis, De- Luxe, Houston: Audrey Cox, Majestic, Lamesa; W. E. Cox jr.. Chief Drive-In, Seminole; J. E. Douglas, Buckaroo, Breckenridge: Eph Charninsky, Southern Theatres, San Antonio: W. O. Bearden, Arcadia, Lubbock: T. C. Kirkebyey, Gem, Rosebud. . . Mrs. Lowell Mrs. Jim Reagan, Houston, former booker for ELC, was on the Row . Vaughn, known as Betty Knowell. formerly with Tower Pictures, visited along the Row. All Runs Come Out Even At Dallas <strong>Boxoffice</strong>s Advanced DESIGN i Griggs Chairs DALLAS—It was either a case of equal drawing power or "just one of those things," but every one of the first runs came out with a 110 per cent figui'e for the past period. The attractions included three domestic newcomers, one foreign newcomer and the holdover week of "Streetcar Named Desire." (Average Is 100) Coronet—Tony Draws a Horse (Fine Arts) 110 Majestic—An American in Paris (MGM) - -110 Melba—A Streetcar Named Desire (WB), 2nd wk-.llO 110 Palace—The Blue Veil (RKO) - Riallo—Force of Arms (WB) 110 Solid steel center give standards strength and durability. ures years of hard wear in a chair with comfort and beauty. WRITE FOR CATALOG GRIGGS EQUIPIVIE^T CO. Belton, Texas 'Sabe and a Few of His Admirers W. S. "Sabe" Miller, sales manager for 20th-Fox in Dallas, cclebralis his birthday "in typical Texas fashion," he says, but it would be a good way in any state. F'irst the dean of Filmrow, as he is affectionately known, attended a surprise luncheon given for him at the Brockles by his fellow workers at the 20th-Fox exchange. Returning to his office, he received another surprise in the form of a new contour chair given him by the co-workers. Above he is shown in the chair surrounded by a group of office girls—Marie Beam, Bemice Dean, Muggins White, Betty Parker, Lillian Bohannon, Patricia Laquey, Joan Seeley, Bessie Buchanan, Dorothy Lander, Elleana Roberts, Vaneta Smith and Margie Seeley. Glenn McCarthy Refuses To Sell Land for Ozoner PALACIOS, TEX.—Efforts to obtain a tract north of town as a drive-in site failed but J. G. Davis of the Capitol Theatre is still looking for a possible location, he said early this month. Davis attempted to purchase a spot near the Highway 35 cutoff but representatives of Glenn McCarthy, owner of the land, told Davis that none of the acreage in the Palacios vicinity owned by the Houston oilman is for sale at the present time. That was his favorite choice for the theatre location, Davis said, adding that he still has several more in mind and will look over several sites before settling on one. It may be some time before construction is started, even after finding a location, he stated, because of the shortage of materials. Remodeled Center Theatre Opened in Nederland, Tex. PORT NECHES, TEX.—A formal opening of the completely remodeled Center Theatre, formerly the Rio, was held late last month. Nelson Haney was recently named manager of the situation. Patrons of Midcounty will find a "new theatre," announced Haney, listing the enlarged screen, modern concession, new sound and seats. The reopening of the theatre was accomplished by Jefferson Amusement Co.. with the cooperation of the citizens of Nederland and the Chamber of Commerce, of which Melvin Wilson is Midcounty manager. • MACHINE FOLD • ROLL, SINGLE-DUPLEX • RESERVED SEAT • BOOK STRIP THEATER GIFT COUPON BOOKS SEASON PASSES — ONE TIME COMPS. -A-G-eu-RAGY- SOUTHWEST TICKET & COUPON CO. 2110 CORINTH ST. • Harwood 7185 • DALLAS, TEX. SELL YOUR THEATRE PRIVATELY Laroest coverage in U.S. iiiQS. Higliest reputation ?tiil fair dealing- 30 years cliiftiiiG exhibition. Ask Better Bu reaii. or our customers Know your broker ARTHUR LEAK Theatre Specialists 3305 Carut'i. Dallas. Texas Teleiihones: EM 0238 • EM 7JS9 CONFIDENTIAL CORRESPONDENCE INVITED BUFFALO COOLING EQUIPMENT lOth Fl.. 2nd Unit, Santa Fe Bldg. BUFFALO ENGINEERING CO., INC. Dallas. Tex. BOXOFFICE : : November 24, 1951 65
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Li,.. . . whether . . . are Wometco
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pKliv^, ruKWMKD... GOING FORWARD...
Page 11 and 12: Fox Earnings for '52 In an Upward T
Page 13 and 14: I . .TESTED ... and PROVED imh CEHT
Page 15 and 16: DuMont Cannot See Thealre TV Profil
Page 17 and 18: L . . . King . . Handed . . And ôU
Page 19 and 20: f'3 '^// er o/- er '^^'^--^/^î 'O;
Page 21 and 22: i \If you're part of the amusement
Page 23 and 24: T-shirts CHESTER FRIEDMAN EDITOR MO
Page 25 and 26: s California Managers Turn Full Ste
Page 27 and 28: 5t tl*' fm H' Animation in Display
Page 29 and 30: Virginia Exhibitors Plan Theatre Cl
Page 31 and 32: Thanksgiving Boosts Grosses; Vadis
Page 33 and 34: New York Paramount Has 25th Birthda
Page 35 and 36: . . The . . The . . Lippert . . Sar
Page 37 and 38: NEWS AND VIEWS OF THE PRODUCTION CE
Page 39 and 40: New Mary Pickford Suit In Goldwyn S
Page 41 and 42: J..._ Montana Theatremen Hold Annua
Page 43 and 44: kl.. . . . Gene . . Ben . . . Aldri
Page 45 and 46: Twin City Homewood Trial Is Resumed
Page 47 and 48: . . After 'Paris' Grosses 250 In Tw
Page 49 and 50: Hawarden, la.. Comet Is Gutted by F
Page 51 and 52: aptaiD 'Pat, William Truog Dies; UA
Page 53 and 54: J CAROLINAS TOA ASS'N ELECTS BOB BR
Page 55 and 56: Picture Trademark Gone; Stage Is Fi
Page 57 and 58: Audience Expanding For Adult Pictur
Page 59 and 60: ATLANTA \risitors on the Row: Horro
Page 61: Movietime Reports To Okla. Exhibito
Page 65 and 66: Two at Milwaukee In Theatre TV Loop
Page 67 and 68: J, . . Reports ST . L PUIS Frank Gl
Page 69 and 70: ottir^ , Dayton 1 and Variety of Da
Page 71 and 72: . . Lou Cleveland Does Big On Four
Page 73 and 74: . . Rowland . . Harry ^'mi j Mrs. C
Page 75 and 76: . . . Free . . Woodrow LOUISVILLE n
Page 77 and 78: . . Irving RKO Starts Buildup For '
Page 79 and 80: ii., Sfieci^ /4«tKcuKcemeHt 'îiSi
Page 81 and 82: Li. fftll mki Death Claims Second F
Page 83 and 84: MONTREAL . . Filmrow The Motion Pic
Page 85 and 86: ' iLt 0)(flFflC[(iiDDiiJJ]i/iJJD£
Page 87 and 88: iwnm Int«rpr«*l«« snalysh af la
Page 89 and 90: * înui^j n Very Good; "^ Good; —
Page 91 and 92: I I' 1 Worpoth . . C ] Hovono . W W
Page 93 and 94: 1l«ll{^ i „ j 4951 I 4952 , 2!5^
Page 95 and 96: Opinions on Current Productions; Ex
Page 97 and 98: I aken I I ATES: ISc per word, mini
Page 99: lovember 24, 1951 ection Two Constr
Page 102 and 103: )k The stage is set for WITH CARPET
Page 104 and 105: For comfort underfoot— For sound
Page 106 and 107: Li 11 "ITIVERYBODY Stands to gain f
Page 108 and 109: ' Let us custom-style your carpet a
Page 110 and 111: i THEATRE REMODELING • Oklahoma C
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REMODELING JOB • Oklahoma City Ab
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Are You Planning I To Redecorate Yo
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p On movie sets . BETTER MOVIES! In
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This deep approach to the interior
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lOfp ^ FACING THE PROBLEM-DIAGONALL
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iu A CASE FOR SMARTNESS IN DISPLAY
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IL OUT OF THE ORDINARY :' .•«^S:
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I ILi. lllii jfKOJI «tU til (Oil f
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1 In designing the auditorium of th
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\ ' iA * iiuiicstfili THEATRE IT" A
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Out Into the Open for New Ideas Som
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36 The MODERN THEATRE SECTIO^ U Sti
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DESIGN AND CONSTRUCTION SAVE NOW! E
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DESIGN AND CONSTRUCTION Balanced Li
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L' 44 M A,ikL Model 420 Majestic Fo
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| REFRESHMENT SERVICE You Can Enjoy
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. . keeps i j HOW TO INCREASE CANDY
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' i HOW TO INCREASE CANDY SALES Con
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PATRONS COME TO DINNER AT THE TROPI
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BOXED DINNERS AT DRIVE-IN Continued
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m^'^^ CHOCOLATE CREAMS. Doiiljle-wh
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REFRESHMENT SERVICE HERE ARE SEVEN
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' | ' HOW TO INCREASE CANDY SALES C
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. . CANDY . . OILS . . BOXES . . KE
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j ' ' iminate oH Cluster Light Smg
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IL A MUST for That Play Area The on
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I PROJECTION AND SOUND MEN IN BOOTH
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IL PROJECTION AND SOUND Develops a
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PROJECTION AND SOUND Here Is How to
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RCA Service protects your Box-Offic
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Ike (lix^t PROJECTION AND SOUND A V
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i Iki GENERATOR SETS Ask Your THEAT
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j PROJECTION AND SOUND Four Well-Pl
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j ' ; INTERIOR DECORATING 5. Should
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i INTERIOR DECORATING TODAY'S THEAT
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35 YEARS — and still tops! CURTAI
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MAINTENANCE AND SANITATION f The Th
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' j Here 's Your Biff DOUBLE FEATUR
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^^K|[i You Can Avoid Fire Losses by
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I ' ALPHABETICAL INDEX; Specialized
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'. I ^Specialized ^peciai \-t STAGE
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ADVERTISING DISPLAY Use the Index o
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179 Pittsburgh 3114 2753 11001 Frig
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200 ' 243 Chicago CONCESSIONS Use t
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90 919 Phila r 1 DECORATING Use the
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' ' FURNISHINGS Use the Index of Ad
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111 4801 Freeport, 321 W. SOlh SI ,
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"i; • N '1 I I ' PROJECTION Use t
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Semon, L 300 149 1600 848 706 Walte
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SANITATION Use the Index of Adverti
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2747 i STAGE EQUIPMENT Use the Inde
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6222 724 ] DRIVE-INS Use the Index
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Miahavroka, 1035 Cleveland 64 1525
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' ' DENVER 'Graham Bros., Theatre E
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'' i Fire-resistant treatment for,
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. { ' j , I Orange juice dispenser,
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READERS' SERVICE COUPONS For inlonn
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II it's MOVIETIME U.S.A. Are You Pr
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Boxoffice-November.24.1951

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