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PeopleSmart in Business eBook - The Platinum Rule

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identify which employees deserve immediate raises at a faster rate<br />

than our old method.” When ask<strong>in</strong>g for a commitment, guide them<br />

toward a choice if they seem <strong>in</strong>decisive. “We’ve gone over all the<br />

possibilities for improv<strong>in</strong>g customer service, Seymour. I th<strong>in</strong>k this<br />

option is the best because it will generate the most customer <strong>in</strong>terest.<br />

Why don’t we go ahead and implement it now?”<br />

Another approach is to lead Steady Relaters. Once you have determ<strong>in</strong>ed<br />

which action is <strong>in</strong> their best <strong>in</strong>terest, lead them to the confi rmation<br />

with your recommendation. “Jean, we’ve talked about a lot of<br />

th<strong>in</strong>gs and I fi rmly believe this is the best solution for you. I would not<br />

recommend it if I wasn’t 100% conv<strong>in</strong>ced it will work for you.” When<br />

you’ve ga<strong>in</strong>ed agreement, you can gently lead the Steady Relater to the<br />

next step. “If you agree with everyth<strong>in</strong>g we’ve just discussed, our next<br />

typical step with a customer is to fi ll out the agreement and then beg<strong>in</strong><br />

the process with a deposit.”<br />

Th ere is noth<strong>in</strong>g pushy or manipulative about this if you have studied<br />

your prospect’s needs and are now recommend<strong>in</strong>g a solution that<br />

you honestly believe best satisfi es their needs. Th en it’s a w<strong>in</strong>-w<strong>in</strong> situation.<br />

Anyth<strong>in</strong>g less is actually a los<strong>in</strong>g proposition for this prospect.<br />

#5—assur<strong>in</strong>g S’s satisfaction<br />

Practice consistent and predictable follow-up. Give them your personal<br />

guarantee that you will rema<strong>in</strong> <strong>in</strong> touch, keep th<strong>in</strong>gs runn<strong>in</strong>g<br />

smoothly, and be available on an as needed basis. Steady Relaters like<br />

to th<strong>in</strong>k they have a special relationship with you, that you are more<br />

than just another bus<strong>in</strong>ess acqua<strong>in</strong>tance. Remember they dislike oneshot<br />

deals, so follow up to ma<strong>in</strong>ta<strong>in</strong> your relationship. Of all the types,<br />

they most prefer a cont<strong>in</strong>u<strong>in</strong>g, predictable relationship. Impersonal,<br />

computerized follow-through is not as appeal<strong>in</strong>g to this type, so cont<strong>in</strong>ue<br />

build<strong>in</strong>g your bus<strong>in</strong>ess relationship with your low-keyed attention<br />

and off ers of assistance. “I’ll call on you once each month to make<br />

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