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PeopleSmart in Business eBook - The Platinum Rule

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To identify a person’s behavioral style<br />

Simply use the process of elim<strong>in</strong>ation. If the person is more Direct<br />

than Indirect, then you can elim<strong>in</strong>ate the Steady Relater and Cautious<br />

Th <strong>in</strong>ker types (the two Indirect styles). If the person is also more<br />

Open than Guarded, then elim<strong>in</strong>ate the Dom<strong>in</strong>ant Director (the more<br />

Guarded type). Now you arrive at the rema<strong>in</strong><strong>in</strong>g style, <strong>in</strong> this case, an<br />

Interact<strong>in</strong>g Socializer.<br />

Which type is this?<br />

You have an appo<strong>in</strong>tment with a client whose secretary sets the<br />

time for exactly 10:10 a.m., not 10:00 or 10:30. Aft er acknowledg<strong>in</strong>g<br />

you <strong>in</strong> the reception area with a fi xed, polite smile, she gives several<br />

detailed <strong>in</strong>structions to her secretary. Gather<strong>in</strong>g behavioral clues,<br />

you notice that she dresses impeccably. She aga<strong>in</strong> smiles politely<br />

at you and asks you to follow her <strong>in</strong>to the offi ce. She tells you where<br />

to sit, checks her watch, and actually says, “You have exactly 15<br />

m<strong>in</strong>utes. Go.”<br />

Dur<strong>in</strong>g your presentation, the client rema<strong>in</strong>s as expressionless as a statue<br />

<strong>in</strong> a museum. No emotion shows. She asks for highly specifi c facts, assesses<br />

your responses, and then extends the discussion <strong>in</strong> areas of <strong>in</strong>terest<br />

to her. She <strong>in</strong>vites you to stay longer and literally closes the sale herself<br />

aft er gett<strong>in</strong>g specifi c answers to her time, schedule, and cost questions.<br />

Th ere are many clues to help you determ<strong>in</strong>e the behavioral style of this<br />

client. First, look at her Direct versus Indirect behaviors. You can be fairly<br />

sure of plac<strong>in</strong>g her as Direct: She directs the conversation, confronts the<br />

issues head-on, controls both you and the situation (when to beg<strong>in</strong>, where<br />

to sit, what to discuss), and closes the sale herself. Th at’s Directness!<br />

Next, look at her Open or Guarded tendencies. By nature of her time<br />

discipl<strong>in</strong>e, fact and task orientation, formality, and expressionless face,<br />

she is fairly easily to classify as Guarded.<br />

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