SAE 2016 WORLD CONGRESS & EXHIBITION

MANAGEMENT PROGRAMS
THURSDAY, APRIL 14
FEV Innovation Forum / Grand Riverview Ballroom A
9:45–11:45 a.m.
ARE FUNCTIONS AND SOFTWARE BECOMING MORE IMPORTANT THAN
HARDWARE IN VEHICLE ELECTRONICS ENGINEERING?
Integration is taking on a whole new meaning with the emergence of much higher levels of vehicle electronics. OEMs
and suppliers are leveraging electrical load management, CAN vs. Ethernet busses, 48V networks, as well as other new
technologies and methodologies to address future vehicle electrical system challenges. Can we learn from the past as
we adapt these new methods and technologies? An expert panel of speakers will examine these issues and provide
some examples of how OEMs and Suppliers are preparing to overcome future challenges.
Moderator
Stephan Tarnutzer, Vice President of Electronics, FEV North America Inc.
Panelists
Michael Groene, Director - Global Software Engineering, Delphi Automotive
Sherif Marakby, Director of Electrical and Electronic Systems Engineering, Ford Motor Company
Scott Morrison, Manager, Advanced Electrical Architecture, General Motors Company
SAE 2016 World Congress and Exhibition
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