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336 Motivation and Emotion<br />

Figure 12.17<br />

Study of Cognition and Emotion.<br />

The control subjects were injected<br />

with a saline solution that had no<br />

effect. No anger condition was<br />

included with the misinformed<br />

subjects. The subjects who were<br />

aroused and did not know why are<br />

indicated in colored typeface<br />

This little incident took place a<br />

few weeks ago as a friend and I<br />

were studying at the student center.<br />

Our moods were that of typical<br />

female students resigned to an<br />

evening with the books.<br />

Then, lo and behold, who should<br />

appear but a certain gentleman in<br />

whom my friend had been<br />

exhibiting quite an interest recently.<br />

There ensued quite a spirited<br />

conversation as both my friend and<br />

the gentleman commented on the<br />

pleasantness of life in general; to<br />

listen to them you'd think you were<br />

hearing of Utopia. It was almost<br />

enough to make you sick.<br />

Enter frustration, in the person<br />

of another undergrad, who as it<br />

turned out, was the young<br />

gentleman's date and up till now<br />

had been busy in the restroom.<br />

Introductions and farewells were<br />

quickly exchanged, and the pair<br />

soon left. I returned to my book, as<br />

did my friend (or so I thought).<br />

The silence was quickly broken<br />

by intermittent groans, sighs, and<br />

other nondescript sounds coming<br />

from my friend's general direction.<br />

Finally, perceptive as I am, I<br />

realized that something was<br />

probably wrong with her, so I<br />

inquired as to what it could be. This<br />

set off quite a prolonged series of<br />

complaints, laments, and<br />

pessimistic observations on<br />

studies, weather, and the generally<br />

bleak atmosphere of the university.<br />

The change in her general<br />

emotional state was so amazing<br />

that I wondered if it were actually<br />

the same person sitting there in<br />

front of me.<br />

Informed<br />

Experimental subjects<br />

(adrenalin)<br />

Uninformed<br />

Misinformed<br />

Control subjects<br />

(placebo)<br />

Euphoria Anger Euphoria Anger Euphoria — Euphoria Anger<br />

All subjects were then exposed to one of two circumstances. In the euphoric<br />

or happy condition they stayed in a waiting room with an accomplice of the experimenter,<br />

who acted in a jovial manner as he supposedly awaited his turn as a subject<br />

in the experiment, flying airplanes, pretending to play basketball, and making jokes.<br />

In the angry condition the accomplice was highly irritated, complained about the questionnaire,<br />

made derisive comments, and stomped from the room. All subjects in both<br />

groups were observed through a one-way mirror and later were questioned about their<br />

feelings (Figure 12.17).<br />

It was predicted that the misinformed and uninformed subjects would be most<br />

susceptible to the mood in the environment and that the degree of susceptibility would<br />

be in proportion to the amount of epinephrin received. Having no explanation for their<br />

bodily state, which was readily apparent to them, they would report their feelings in<br />

terms of the happy or angry circumstances. And this prediction was correct. The subjects<br />

defined their feelings in terms of what was going on around them (Schachter &<br />

Singer, 1962; Schachter, 1971). •<br />

According to this evidence, our interpretation of the situation determines what<br />

kind of feelings we experience, whereas the physiological changes determine how strong<br />

they seem to be. In the cognitive-physiological theory, emotion is said to be the joint<br />

product of the individual's understanding, or cognition, and the physiological arousal.*<br />

A moment's introspection shows the powerful role of cognition. Suppose you<br />

have just completed a term paper, and you are reviewing your accomplishment with<br />

joy and satisfaction. Suddenly you notice that you have used the wrong primary sources,<br />

and the paper is essentially worthless. Your ensuing response is disgust, fear, or shame,<br />

although nothing has changed in the situation. Your feeling of disgust has been produced<br />

solely by your evaluation of the situation.<br />

Cognition as Evaluative This study has brought attention to the role of cognition<br />

in determining emotional states, but it has limitations and to date has not been repeated<br />

with the same results. Our feelings may be a function of cognition and physiological<br />

arousal, but all emotional states are not necessarily the same physiologically, differing<br />

only in cognitive factors. We need to know more about the underlying physiological<br />

arousal. We also need to know how the cognitive factors are influential, since the<br />

experimental subjects were never asked to give their interpretations of the situation.<br />

We only know that they were exposed to different stimulating conditions (Plutchik &<br />

Ax, 1967; Harris & Katkin, 1975).<br />

Cognitive approaches to emotion are generally concerned with our evaluation<br />

of the situation. But evaluation itself is not an emotion. It simply interacts with other<br />

factors in the production of emotion. The absence of cognition in extreme emotional<br />

states is indicated in familiar expressions: "Sorry, I got excited and just lost my head."<br />

"I was so upset I couldn't think." Cognitive appraisals can cause emotion, but they are<br />

not necessarily part of the emotional state (Plutchik, 1980; Weinrich, 1980).

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