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Thursday 16 April 2015 15:30 - 17:00<br />

PAPER SESSION 6 / PECHA KUCHA SESSIONS<br />

and widespread rent arrears. Where tenants did downsize they rationalised the move as 'making a fresh start' which at<br />

the same time left them 'grieving for a lost home', to use Fried's (1963) expression.<br />

Most of the tenants interviewed were long term residents, and while they considered the possibility of downsizing<br />

many were absolutely unwilling to move outside of the estate, showing a strong attachment to place. This presentation<br />

considers the complex reasons for such attachment and extends Standing's concept of 'precarity' to social housing,<br />

showing that the 'bedroom tax' alongside other housing, welfare and labour market changes is undermining and<br />

eroding security of tenure for vulnerable social housing tenants, threatening their established way of life and<br />

generating considerable material and ontological insecurity.<br />

The Perpetuation of Poverty in the UK during the Age of Austerity: The Charity Sector Examined<br />

Fuhr, C., Cohen, S.<br />

(University of Cambridge & Woolf Institute)<br />

The 2007-08 financial crisis has produced a recession in Europe not seen since the Great Depression. It has<br />

provoked governments to implement drastic public sector cuts, building on anti-welfare measures initiated in the late<br />

1990s. The subsequent rise in poverty has corresponded with the expansion of social initiatives in the United<br />

Kingdom. Using the method of ethnography paper explores how staff and volunteers in foodbanks, soup kitchens and<br />

homeless shelters, as well as in referral agencies such as the Citizens Advice Bureau define basic needs and how<br />

they help their users to meet those needs. This analysis will illustrate that while community-oriented charities widely<br />

define basic needs, their responses to fulfilling users' basic needs remains narrowly defined. Interviewees from both<br />

types of initiatives highlight the problem of charities in providing emergency relief rather than holistic long-term support<br />

in alleviating the socio-economic situation of vulnerable citizens. In addition, members of referral agencies recognise<br />

the difficulty in providing immediate and sustaining support for their clients because of the compartmentalisation of the<br />

charity sector. While the government addresses food poverty in its policy discussions, it fails to recognise that food<br />

poverty is part of general poverty overall. Accordingly, the paper suggests that the compartmentalisation of poverty by<br />

charities and the ignorance of its complexity by the government and policy-makers perpetuate socio-economic<br />

deprivation in British society.<br />

Culture, Media, Sport and Consumption – Pecha Kucha<br />

W110, HAMISH WOOD BUILDING<br />

Media Representation of Social Class in Contemporary Britain: Content and Control<br />

Wagner, B.<br />

(Manchester Metropolitan University)<br />

Social class is very much an issue in contemporary British factual entertainment television. However, class and<br />

closely related issues like inequality and social justice rarely enter the discourse in an explicit way. Perceptions of<br />

social class and class conflict inform media representations, but tend to be repeated and reinforced rather than<br />

scrutinised and challenged. In my PhD research, I analyse the docusoap "People Like Us" (BBC) that was aired in<br />

early 2013. My analysis focuses on the question as to what degree those representations have a classed character<br />

and if so, what the implications of this class-bias are.<br />

Using a Bourdieusian framework, I relate my empirical findings to questions of access, power and control. I will argue<br />

that the Bourdieusian concept of doxa, is well suited to analyse how social inequalities are played out in media<br />

discourses. Doxic or shared, unscrutinised and partly unconscious assumptions power<strong>full</strong>y structure attitudes. Media<br />

representation are, I will argue, dialectically linked to those beliefs.<br />

The empirical part of my study looks at the content of classed media production as well as at their perception.<br />

Questions of access, influence and control are discussed to gain an understanding if or how reality TV programmes<br />

like "People Like Us" contribute to the reproduction of social inequalities.<br />

Charlie is So Cool Like: Inclusive Masculinity and Popularity on YouTube<br />

Morris, M., Anderson, E.<br />

(Durham University)<br />

On the world's most utilised video-sharing social networking site, YouTube, Charlie McDonnell (Charlieissocoollike),<br />

Dan Howell (Danisnotonfire), and Jack and Finn Harries (JacksGap) are Britain's most popular video-bloggers<br />

BSA Annual Conference 2015 200<br />

Glasgow Caledonian University

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