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page 163 chapter V<br />
banks in the demise of companies with a long tradi-<br />
tion, such as Switzerland‘s Swissair. It is to be hoped<br />
that the current financial market crisis – the cause of<br />
which was mortgages being granted in almost uncontrolled<br />
fashion and then passed on to the capital market<br />
in attractive packaging – will turn out to be the sorry<br />
climax. It doesn’t take much imagination to get<br />
from “money makes the world go round” to “money<br />
makes the world go down”. In this respect, the banks<br />
themselves unfortunately make a substantial contribution<br />
by providing spectacular proof of real failure.<br />
The question now arises as to the why’s and wherefore’s.<br />
Why are banks so often the subject of criticism,<br />
and why are they (and also other companies) accused<br />
of failure?<br />
There are two reasons for this. On the one hand, because<br />
they really have failed. On the other hand, however,<br />
I would like to make the critical remark at this point<br />
that some of the criticism is based on ignorance of the<br />
facts, and that it is, unfortunately, sometimes simply a<br />
question of creating a stir. If a corporation generates a<br />
return on equity of 25 %, that sounds simply indecent to<br />
non-economists. But anyone who can read a balance<br />
sheet realises that the equity of the company in question<br />
accounts for less than 2 % of the balance sheet total.<br />
However, the chief financial officer of a corporation is in<br />
a position to influence this indicator almost at will by<br />
controlling the proportion of outside capital.<br />
Unfortunately, I don’t know of any country where all<br />
the pupils of a year are taught economics – although<br />
economics affects every one of us, and particularly be-