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OECD Culture and Local Development.pdf - PACA

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3. PROMOTING LOCAL DEVELOPMENT BY CREATING CULTURAL PRODUCTS<br />

The dynamics of districts <strong>and</strong> their implications for local development<br />

The districts examined are often those that have retained the specific nature of<br />

their expertise <strong>and</strong> their products. They may well have redeployed these to produce<br />

or make use of certain resources, but essentially their ongoing expertise is the key<br />

factor for their survival. This stability <strong>and</strong> their essential expertise can be combined<br />

with changes in the technologies employed <strong>and</strong>, of course, in the types of products,<br />

if only to keep up with market trends. If we consider their entrepreneurial makeup,<br />

the changes can be noticeable. Where there were once many artisans or workshops,<br />

we may now find only one firm, while in other places the diversity of establishments<br />

has not been erased by concentration. These dual transformations of products <strong>and</strong><br />

of establishments are interrelated <strong>and</strong> can represent a threat to the cultural district’s<br />

long-term survival. St<strong>and</strong>ardisation of products may occur simultaneously with<br />

concentration of the industrial fabric, even if some big manufacturers continue to turn<br />

out high-quality goods.<br />

The dynamics of culture <strong>and</strong> creative arts districts can be represented by the<br />

following graph (Table 3.3.), where the degree of business concentration in the district<br />

is shown along the horizontal (x) axis. The further one moves along that axis the higher<br />

becomes the degree of concentration, until at the limit there is only one firm left. The<br />

Table 3.3. The dynamics of cultural districts<br />

Degree of product st<strong>and</strong>ardisation<br />

y<br />

2<br />

3<br />

A<br />

1<br />

0<br />

Degree of concentration<br />

x<br />

vertical (y) axis represents the degree of product st<strong>and</strong>ardisation, which departs<br />

increasingly from the arts-<strong>and</strong>-crafts ideal. The further we move along that axis, the<br />

greater the degree of st<strong>and</strong>ardisation of the product, with generic skills gradually<br />

replacing specific know-how, until at the limit the product is so uniform that it can be<br />

produced by an assembly line.<br />

CULTURE AND LOCAL DEVELOPMENT - ISBN 92-64-00990-6 - © <strong>OECD</strong> 2005 111

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