OECD Culture and Local Development.pdf - PACA
OECD Culture and Local Development.pdf - PACA
OECD Culture and Local Development.pdf - PACA
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EXECUTIVE SUMMARY<br />
is the fact that some authorities can be totally unaware of these aspects <strong>and</strong> taken<br />
by surprise when the opening of a museum or creation of a festival fails to trigger<br />
effects that are both beneficial <strong>and</strong> substantial for the territory. The traditional<br />
approach to local authorities should therefore be both extended <strong>and</strong> tempered.<br />
<strong>Local</strong> public officials should consider culture’s three possible contributions to local<br />
development, <strong>and</strong> not just tourism aspects alone. If they do, a number of objectives<br />
become feasible:<br />
• To educate <strong>and</strong> train the territory’s players in order to constitute cultural capital,<br />
either:<br />
- In formal institutions, which in many cases are in conflict with each other, as in<br />
the case of schools of fine arts <strong>and</strong> schools of applied arts: such rifts between<br />
systems of learning, which are often long-st<strong>and</strong>ing, are reproduced at the local<br />
level, where they then create heavy financial burdens. But the emergence<br />
or re-emergence of cultural districts has often been related to the institution<br />
of new courses of study, which generally combine art <strong>and</strong> applied arts, based<br />
in most cases on applied arts.<br />
Or:<br />
- Informally: Such skills can also be acquired “on the spot”, <strong>and</strong> they can<br />
therefore disappear on the spot. Today these systems are seriously<br />
jeopardised. General knowledge requirements drive people to institutions<br />
other than workshops, <strong>and</strong> the economic weakness of artistic production units<br />
makes it difficult for the units to attract young people for training. For both<br />
these reasons, people with specialised knowledge <strong>and</strong> know-how tend to<br />
leave without having been able to pass along their skills. Failure to address<br />
these challenges jeopardises the survival of a territory’s rare knowledge<br />
<strong>and</strong> skills.<br />
• To set up appropriate distribution networks, because distribution has always<br />
been problematic, whether in respect to works of art, cultural industries, or creative<br />
industries.<br />
- Traditional distribution channels, such as art exhibitions <strong>and</strong> competitions,<br />
are insufficient, <strong>and</strong> are not very accessible to the vast majority of artists <strong>and</strong><br />
artisans.<br />
- Today some chain stores offer the use of conventional commercial channels.<br />
But in such cases cultural products serve as loss-leaders; they need to be<br />
delivered in large quantities, <strong>and</strong> the economic gain does not always live up<br />
to expectations.<br />
12 CULTURE AND LOCAL DEVELOPMENT - ISBN 92-64-00990-6 - © <strong>OECD</strong> 2005