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Pan-Pacific Conference XXXIV. Designing New Business Models in Developing Economies

This publication represents the Proceedings of the 34th Annual Pan-Pacific Conference being held in Lima, Peru May 29-31, 2017. The Pan-Pacific Conference has served as an important forum for the exchange of ideas and information for promoting understanding and cooperation among the peoples of the world since 1984. Last year, we had a memorable conference in Miri, Malaysia, in cooperation with Curtin University Sarawak, under the theme of “Building a Smart Society through Innovation and Co-creation.” Professor Pauline Ho served as Chair of the Local Organizing Committee, with strong leadership support of Pro Vice-Chancellor Professor Jim Mienczakowski and Dean Jonathan Winterton.

This publication represents the Proceedings of the 34th Annual Pan-Pacific Conference being held in Lima, Peru May 29-31, 2017. The Pan-Pacific Conference has served as an important forum for the exchange of ideas and information for promoting understanding and cooperation among the peoples of the world since 1984. Last year, we had a memorable conference in Miri, Malaysia, in cooperation with Curtin University Sarawak, under the theme of “Building a Smart Society through Innovation and Co-creation.” Professor Pauline Ho served as Chair of the Local Organizing Committee, with strong leadership support of Pro Vice-Chancellor Professor Jim Mienczakowski and Dean Jonathan Winterton.

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divested fifty-n<strong>in</strong>e percent of its shares <strong>in</strong> FPCL at<br />

more than FJ$100 million. Two key agreements<br />

were signed – Share Sale & Purchase Agreement<br />

and Shareholders Agreement. Under this agreement,<br />

Government ma<strong>in</strong>ta<strong>in</strong>ed forty-one percent of the<br />

shares <strong>in</strong> FPCL, Fiji National Provident Fund<br />

(FNPF) owns thirty-n<strong>in</strong>e percent and Aitken Spence<br />

PLC owns twenty percent. This means eighty<br />

percent of the shares <strong>in</strong> FPCL rema<strong>in</strong>s Fijian<br />

owned. FPCL transferred all real estate to a<br />

government hold<strong>in</strong>g company Asset Fiji Limited<br />

who leased the assets for ports operations to FPCL.<br />

Government owns all the land <strong>in</strong>terest. Under the<br />

shareholders agreement, Government can appo<strong>in</strong>t<br />

four directors, FNPF can appo<strong>in</strong>t three directors and<br />

ASPLC can appo<strong>in</strong>t two directors to the FPCL<br />

board.<br />

Problems and Challenges of Reforms<br />

Board of Directors and Management<br />

FPCL and its subsidiaries are controlled by a board<br />

of directors who are responsible to oversee<br />

company performance, implement correct and good<br />

governance policies, achieve corporate targets and<br />

work with<strong>in</strong> budget. The board was accountable and<br />

needed to provide regular f<strong>in</strong>ancial reports and<br />

update on bus<strong>in</strong>ess performance. There were issues<br />

with the board members and management <strong>in</strong> terms<br />

qualification and proven track record <strong>in</strong> the port<br />

<strong>in</strong>dustry. CEO abused office and practiced<br />

mismanagement. There were myriad of changes to<br />

the appo<strong>in</strong>tment of board members. It was claimed<br />

that social obligations were political, board<br />

members lacked qualification and experience and<br />

politically appo<strong>in</strong>ted board did not help <strong>in</strong> meet<strong>in</strong>g<br />

its commercial objectives. Qualified and<br />

experienced people refused to be part of the board<br />

due to travel bans imposed by <strong>in</strong>ternational<br />

countries driven by military-led government. All<br />

decisions had to go through the government, new<br />

strategies and plans were decl<strong>in</strong>ed by the<br />

government. A number of political decisions were<br />

made which duplicated the functions of Maritime<br />

and Ports Authority of Fiji (MPAF) and PTL<br />

result<strong>in</strong>g <strong>in</strong> customer confusion and dissatisfaction<br />

<strong>in</strong> deal<strong>in</strong>g with the two entities.<br />

Employees<br />

Reorganisation led to downsiz<strong>in</strong>g the workforce due<br />

to port restructure. PAF had implemented Voluntary<br />

Severance of Employment (VSE) package to release<br />

staff to establish MPAF. There was high<br />

redundancy payouts. PAF failed to prepare<br />

employment and <strong>in</strong>dustrial plan under PE Act<br />

(1996) and denied consultation requests from Fiji<br />

Public Service Association (FPSA) which led to<br />

legal actions filed aga<strong>in</strong>st PAF and government but<br />

these actions were dismissed by the court. This<br />

delayed the establishment and operation of MPAF<br />

and PTL. All employees reapplied for their<br />

positions and MPAF took over the employee legal<br />

claims from PAF.<br />

Individual three-year employment contracts,<br />

redesign of work pattern to avoid overtime and<br />

penalty rates, more flexible days and work<strong>in</strong>g hours,<br />

staff rewards and performance reviews were<br />

implemented. (Narayan, 2013). PTL changeover of<br />

civil service permanent contract to <strong>in</strong>dividual<br />

contracts led to labour actions and were resolved <strong>in</strong><br />

court (ADB, 2002). Despite PTL educat<strong>in</strong>g the<br />

workers about the betterment of changes through<br />

better work<strong>in</strong>g conditions, led to the resistance to<br />

change due to union <strong>in</strong>fluence. PTL faced court<br />

proceed<strong>in</strong>gs <strong>in</strong> this matter. MPAF hired<br />

professionals to handle legal matters <strong>in</strong>-house and<br />

many staff became FPSA members. MPAF had to<br />

accept the compulsory recognition of union and<br />

there was negative and <strong>in</strong>effective union and<br />

management relationship. MPAF did not allow<br />

union fees to be deducted from pay which resulted<br />

<strong>in</strong> the collapse of union. MPAF and PTL used<br />

traditional Fijian ceremonies and protocols to get<br />

the ethnic Fijian support towards reforms and left<br />

union aside (Narayan, 2013). Workers of both<br />

entities have formed Longshoreman’s Union who<br />

have regular meet<strong>in</strong>gs and consultations.<br />

Skills Development and Corporate Culture<br />

Staff were cont<strong>in</strong>uously tra<strong>in</strong>ed to keep up with<br />

technological advancement after the reforms (FPCL,<br />

Website). All staff were tra<strong>in</strong>ed on effective usage<br />

of computers and sent for tra<strong>in</strong><strong>in</strong>g at respective<br />

<strong>in</strong>stitutions. FPCL conducted sem<strong>in</strong>ars for<br />

management and eng<strong>in</strong>eer’s from regional ports to<br />

promote co-operation. FPCL has implemented<br />

Performance Management System (PMS) to<br />

promote change to a performance based culture<br />

through leadership. Staff did not accept this change<br />

as they saw it as monetary-oriented and favored to<br />

those who were on higher positions. An awareness<br />

programme was organised to educate employees<br />

and clear the misunderstand<strong>in</strong>gs.<br />

FPCL and PTL faced huge challenge of culture<br />

change. There was high absenteeism with previous<br />

civil service work culture (Narayan, 2013). FPCL<br />

organises Sports Day for the staff, management and<br />

their families to promote harmony. Board and<br />

management staff discuss reviews, corporate plans,<br />

statement of corporate <strong>in</strong>tent and budget <strong>in</strong><br />

consultation. FPCL cont<strong>in</strong>uously holds meet<strong>in</strong>gs<br />

with customers to take their feedback and resolve<br />

any issues.<br />

Organisational Structure<br />

FPCL realigned its organisational structure <strong>in</strong><br />

October 2008 to improve operational efficiency and<br />

f<strong>in</strong>ancial returns. Cost reduction and processes were<br />

streaml<strong>in</strong>ed to remove duplicate functions and<br />

ma<strong>in</strong>ly to improve management responsibility,<br />

accountability and transparency. Change realigned<br />

the mar<strong>in</strong>e and stevedor<strong>in</strong>g <strong>in</strong> s<strong>in</strong>gle Ports<br />

Operations Division. FPCL manages and controls<br />

all the commercial mar<strong>in</strong>e operations of the ports<br />

143

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