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chapter 6 - Malaysia Productivity Corporation ( MPC)

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BEF is expected to provide a direction to obtain<br />

sustainable profits, people and world development.<br />

It needs to bring business organisations closer to<br />

their final objective of long-term satisfaction of<br />

the needs and desires of all stakeholders and the<br />

A City with a Proper Planning<br />

CHAPTER 5<br />

global community. With the short-term focus, a<br />

company may achieve individual well being but to<br />

attain sustainable success, a company has to focus<br />

on the universal well being.<br />

79

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