chapter 6 - Malaysia Productivity Corporation ( MPC)

PRODUCTIVITY PERFORMANCE OF THE SERVICES SECTOR
• EPP 8: Extending reach;
• EPP 9: Offering a smart network; and
• EPP 10: Extending the regional network.
The first EPP aims to nurture domestic content
creation services and distribution/broadcasting
sectors with the ultimate aim of transforming
Malaysia into a regional hub for digital content.
To date, 35,702 hours of Malaysian content have
been digitalised to preserve our national heritage
and promote our culture regionally. Two projects
are under way to distribute Malaysian content.
Using IPTV technology, one of them is promoting
Malaysian content to both local and international
hotels by distributing to 20,000 hotel rooms in
Malaysia, Middle East, Thailand and Indonesia.
Meanwhile the second project involves delivering
live video and voice into the transportation
industry in the country using Transit-TV network.
To date, it has pushed the content through its
system on 1,500 buses and trains. Future plan
includes extending its Transit-TV network system
into the LRT and Monorail.
The Track and Trace EPP sees the application of
Radio Frequency Identification (RFID) technology
as a means to generate economic gains. There are
two projects underway. The first project under
this EPP is the implementation of RFID in security
and trade facilitation system at Royal Malaysian
Customs’ checkpoints nationwide. This project
enables the monitoring of containers to facilitate
clearance within domestic ports and selected
high volume routes. This cost-effective payments
system is also expected to reduce the time taken
for customs clearance by 50% as well as enable the
automatic detection of compromised or tampered
containers thus facilitating secure and faster trade
for users. To date, 18 Customs checkpoints have
112
been installed with the system. As a result, the
clearance process by Customs for each container is
quicker by 43 minutes. The second project within the
EPP is the Swiftlet Nest Online Traceability System
that uses RFID technology to ensure tracking and
traceability of high quality and sustainable swiftlet
nest production in Malaysia to high value markets
in China, Japan and Taiwan. A total of 60% out of
980 birds’ nest houses and processing plants are
currently using the system.
Connecting 1Malaysia aims to fast track the
adoption of new, value-added communication
services for business, household and Government
use by creating an ecosystem conducive to the
accelerated adoption of these technologies. Within
the tele-working and Telepresence focus, a hosted
infrastructure platform for Telepresence services
has been established in Malaysia. The Telepresence
Exchange infrastructure offers a collaborative
hub consisting of diverse collaboration services
to the private and public sectors in Malaysia and
the region. To date, the project has completed 37
sites where Telepresence services are operational.
In tandem with this EPP’s aim to increase technical
skills and technology transfer, another initiative has
seen 30 local people trained in the manufacturing
of Carrier Routing System 1(CRS1) that has
generated RM400 million worth of revenue from
the sale of the product.
The e-Learning EPP aims to establish a common
knowledge platform for students and professionals
that will enhance teaching methods in terms of
quality, interactivity and accessibility, encourage
continuous learning for professionals and help to
prepare the general population as the country shifts
towards a knowledge-based economy. Successful
establishment of the domestic E-Learning industry