chapter 6 - Malaysia Productivity Corporation ( MPC)

PRODUCTIVITY PERFORMANCE OF THE SERVICES SECTOR
and transform their traditional store to a modern
format. Young talented and innovative retailers
may look at this services differently. Conventional
shop may not be the only place to do marketing. For
instance, the introduction of more merchandised
vending machine is a first step towards a change in
retail landscape in the country.
Utilisation of information and communication
technology is also a key to increase the productivity
of local retailers. Get Malaysian Business Online
campaign has been launched aiming to bring more
SMEs online to help them transmit the information
of their products to the customers. The utilisation
of ICT in logistics and warehousing services has
also benefited the wholesale and retail services in
the form of on time deliveries of products. Many
of logistic companies have implemented internetbased
stocks and deliveries management systems
such as online stock checks and updates, online
shipping notice, RFID inventory management systems
and Global Positioning System (GPS) tracking.
Progress of Entry Point Projects (EPPs)
Under the ETP wholesale and retail services, a total
of 13 EPPs were identified. Some of the EPPs that are
more short term in nature have shown its impact
on the economy. They are highlighted below:
• Increasing the number of large format stores
To date, there are 121 hypermarkets, 113 superstores,
and 133 departmental stores in Malaysia. The EPP
targeted to increase the number of these stores
by 61, 163, and 356 respectively. Until the end of
2011, 10 hypermarkets and 17 superstores have
been identified and are in development across the
nation.
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• Modernising via TUKAR
TUKAR is so far the most successful EPP under
wholesale and retail NKEA. This programme aimed
at transforming 5,000 sundry stores to modern
retail stores. This programme has received positive
response through increase participation from
retail experts. Initially, there were 3 hypermarkets
involved as consultants in this programme. The
number increased to 12 by end of 2011. A total of
519 sundry shops were successfully transformed,
surpassing the target of 500 stores for 2011. The
highest number of shops which benefited from
TUKAR were located in Selangor and Pahang.
Small retailers participated in this programme
reported an increase in revenue between 30
to 80% after the transformation. Small retailers’
cooperatives are also encouraging their members
to be participants in this programme.
• Developing Pasar Komuniti
The Pasar Komuniti and Pasar Karavan (PAKAR)
is a programme undertaken to modernise local
markets into large-sized Pasar Komuniti. There
were 20 locations identified for PAKAR programme
in 2011 in which four sites are under construction.
• Transforming Automotive Workshops
The Automotive Workshop Modernisation (ATOM)
project aimed at improving their quality of services.
Until December 2011, there were 55 workshops
which participated in this programme with the
largest number of auto shops located in Penang.
• Organising Unified Malaysia Sales
The Unified Malaysia Sales was launched in June
2011, with the participation from 50 sectors