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Franken-Lies-And-the-Lying-Liars-Who-Tell

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Okay. Got it. Armed with both our Matrix and <strong>the</strong> reliable analysis of our friends, we<br />

knew what to expect. Lots and lots of negative stories about George W. Bush. <strong>And</strong> lots and<br />

lots of positive ones about Albert Gore.<br />

So, you can understand why we were stunned when we saw an actual study on media<br />

coverage during <strong>the</strong> 2000 election. What actually happened during <strong>the</strong> 2000 election campaign<br />

blows to smi<strong>the</strong>reens <strong>the</strong> predictions of our Hypo<strong>the</strong>tical Liberal Media Paradigm Matrix.<br />

Get a load of this chart from <strong>the</strong> Pew Charitable Trusts Project for Excellence in journalism.<br />

Tone of Coverage for Gore & Bush<br />

Gore Bush<br />

Positive 13% 24%<br />

Neutral 31% 27%<br />

Negative 56% 49%<br />

Total 100% 100%<br />

Holy shit! This makes no sense. The numbers for Gore, <strong>the</strong> liberal, were more negative<br />

and a lot less positive than <strong>the</strong> numbers for Bush. The media, which we just assumed to<br />

be liberal, because<br />

that's what we had heard so often, was actually nicer to <strong>the</strong> conservative! Could that<br />

possibly be true? Let's look at it again.<br />

Tone of Coverage for Gore & Bush<br />

Gore Bush<br />

Positive 13% 24%<br />

Neutral 31% 27%<br />

Negative 56% 49%<br />

Total 100% 100%<br />

Holy shit!<br />

A million questions raced through our minds. <strong>Who</strong> are <strong>the</strong>se Pew people? Where do<br />

<strong>the</strong>se numbers come from? Was this just ano<strong>the</strong>r liberal lie?

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