Annual Report 2009/10 Excellence in Retailing - Douglas Holding

82 Divisions
Douglas · Perfumeries
THE DOUGLAS PERFUMERIES TURN 100
On May 20, 2010, Parfümerie Douglas celebrated its centenary
at the famous Landing Stages in Hamburg. It was at
this very location, back in the nineteenth century, that the
history of today’s Douglas perfumeries began. It was here in
Hamburg that John Sharp Douglas, an immigrant from Scotland,
established his soap factory in 1821, revolutionizing the
market with creations like coconut oil & soda soap! It was
also here that the sisters Maria and Anna Carstens opened
Reiner Unkel, Director of
Perfumeries at DOUGLAS HOLDING
(left) and Jochen Halfmann (General
Manager, Douglas Germany) transported
their guests back in time to
the era of John Sharp Douglas.
the first perfumery to bear the name Douglas in 1910. Prior
to this they had signed a contract with the soap company
“J. S. Douglas Söhne” which allowed them to name their
shop – located on the city’s Neuer Wall street – “Parfümerie
Douglas.” Five more perfumeries were subsequently added
before all six were acquired by today’s company DOUGLAS
HOLDING in 1969. The rest is history – and a success story of
rare proportions ...
1910
2010
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The internationally acclaimed window dresser
Douglas Little created a unique window display.
It narrated the story of the soap and perfume factory
“J. S. Douglas Söhne” and the opening of
the first Douglas perfumery – providing lavish
spectacles at both the Douglas flagship store on
Hamburg’s Mönckebergstrasse and the oldest
Douglas perfumery at the corner of Neuer Wall
and Jungfernstieg.