Programska knjižica - Hrvatsko filozofsko društvo

assistance in the Vedas, Upanishads, in models of Lao Tse, Li Tai Po, Buddha,
Chuang Tse. The purpose of learning and knowledge transfer to him
is always the unity of man and nature, man and society, and harmony within
man himself. The concept of the Teacher and the Student for him is the
blend of the best thoughtful and practical traditions of the East and the West.
Hesse sets it as a journey towards the “East”, as a symbolic trip to “dawn” of
spirituality, where is the “home of the youth of the soul”. His worlds of Siddharta
and Jozef Knechts are not just the utopias, but schools of life in one of
the options of the future. Hesse predicts the final intersection of Man – learning,
knowledge transfer, constant and meaningful teaching of young minds is
one of the key solutions against possibilities of self-destruction, alienation and
non-human future.
DAFNE VIDANEC
Accredited College of Business and Management “B.A. Krčelić”, Zaprešić, Croatia /
Visoka škola za poslovanje i upravljanje »B. A. Krčelić«, Zaprešić, Hrvatska
THE NEED FOR ETHICAL EDUCATION:
IMPLEMENTATION OF THE ETHICAL KNOWLEDGE
IN THE HIGHER ECONOMICS EDUCATION
Business ethics is a relatively new philosophical discipline, in the broad
sense, a branch of social ethics oriented to questioning and evaluating business
conduct of individuals and corporations in the (contemporary) business world.
Business ethics arose in the last quarter of the 20th century from the pure business
practice – from the need for “fair” and “justice” business conduct.
Nowadays, business ethics has been in the public, academic milieu of the
Western modern societies recognized as one of the crucial educational forms
especially at higher, economically profiled institutions: faculties of economics,
accredited colleges for business and management and the like. Analyzing
socio-cultural, political and economic milieu of some European societies that
have gone through certain social, juridical, political and economic metamorphoses
in the last twenty years – since the fall of the Berlin Wall – what we
can notice is a certain decline: decline of the basic human, i.e. social values,
in the Aristotelian theoretical manner, that shape the structure of the social dimension
of human life: social and economic justice, economic equality, social
freedom, etc. The main task of the business ethics in the business world and in
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