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Preventing Childhood Obesity - Evidence Policy and Practice.pdf

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Chapter 27<br />

level <strong>and</strong> macro - changes at the political <strong>and</strong> policy<br />

level.<br />

A c ritic ’ s p erspective<br />

Having arrived at a definition for community capacity<br />

building within the context of health promotion, it<br />

should be noted that the discourses have not been<br />

without their criticisms. Community capacity building<br />

has been criticised as being a smokescreen<br />

for more subtle forms of social control because proponents<br />

claim that it is an alternative to economic<br />

regeneration but does little to challenge structural<br />

10 – 12<br />

forms of inequality. For instance, concerns<br />

reflected in UK urban regeneration policy that community<br />

capacity building is about “ expecting groups<br />

of people who are poorly resourced to pull themselves<br />

up by their collective bootstraps ”, 13 are mirrored by<br />

those who feel that similar approaches in primary<br />

health care policy in Australia depoliticize “ Indigenous<br />

health, whilst legitimising <strong>and</strong> mystifying relations of<br />

white dominance ”. 14 Such critiques, however, give<br />

little space for collective human agency, condemning<br />

“ the poor ” <strong>and</strong> disenfranchised to what Bourdieu<br />

called “ the weight of the world ” without acknowledging<br />

that, where formal politics have failed, such<br />

approaches may provide a mechanism through which<br />

people can be authors <strong>and</strong> co - authors of transformations<br />

of their local, social, economic <strong>and</strong> cultural<br />

15<br />

worlds.<br />

Why b uild c ommunity c apacity?<br />

The Jakarta Declaration 7 answers this question in its<br />

justification for health promotion by stating that “ it<br />

improves both the ability of individuals to take action,<br />

<strong>and</strong> the capacity of groups, organisations or communities<br />

to influence the determinants of health ” . What<br />

can be inferred here is that health promotion principles<br />

are about increasing the ability <strong>and</strong> building the<br />

capacity to affect health determinants. Put simply,<br />

community capacity building has the power to influence<br />

individual <strong>and</strong> population health outcomes<br />

through empowering people <strong>and</strong> making changes sustainable.<br />

Although this is largely agreed upon, the<br />

rationale of empowerment <strong>and</strong> sustainability is not<br />

always made explicit.<br />

The a pplication of c ommunity<br />

c apacity b uilding to c hildhood<br />

o besity p revention<br />

In assessing community capacity building approaches<br />

to preventing childhood obesity we find ourselves<br />

at the heart of a charged political <strong>and</strong> theoretically<br />

contested arena. Discourses on the “ childhood obesity<br />

epidemic ” are themselves framed, on the one h<strong>and</strong>,<br />

as problems of individual behavior <strong>and</strong> on the other,<br />

as a consequence of structural inequalities. Also,<br />

while there are a growing number of successful interventions,<br />

18 we do not yet know what works to<br />

16 –<br />

prevent overweight <strong>and</strong> obesity in children at a population<br />

level. However, we do know that multiple<br />

strategies are required in multiple settings, 19 <strong>and</strong><br />

that this cannot be achieved in a sustainable way<br />

unless communities take on the problem themselves.<br />

Indeed, given the pervasiveness of the epidemic, it is<br />

likely that communities will not only need to take on<br />

the problem but also link with other communities <strong>and</strong><br />

harness the support of governments so that they can<br />

overcome the sectoral (e.g. transportation) <strong>and</strong> global<br />

(e.g. fast - food franchising) contributors to the epidemic.<br />

In other words, communities need to move<br />

from the current state of disengaged awareness of<br />

childhood obesity, through recognizing <strong>and</strong> owning<br />

the problem, to accessing expertise <strong>and</strong> external<br />

resources, to intervening so that it becomes easy for<br />

children to be active <strong>and</strong> eat well. Community capacity<br />

building is the process through which this can<br />

occur.<br />

Raising c ommunity a wareness<br />

of h ealth r isks<br />

For action to be taken on health risks, the scale of the<br />

problem needs to be meaningful for communities <strong>and</strong><br />

they need to have an underst<strong>and</strong>ing of who is most<br />

at risk. In Australia, as in other Western countries,<br />

about a quarter of children are either overweight or<br />

obese <strong>and</strong> this continues to increase steadily. 20<br />

Generally, there are minimal differences in prevalence<br />

by gender. However it is usually higher among children<br />

from lower socio - economic status backgrounds. 21<br />

Behavioral determinants, in line with findings from<br />

other countries, include sweetened drinks, energy -<br />

dense food consumption, sedentary behavior <strong>and</strong><br />

234

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