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Preventing Childhood Obesity - Evidence Policy and Practice.pdf

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Chapter 4<br />

office building 26 , to imposing a ‘fat tax ’ on fattening<br />

foods 27 , imposing higher insurance premiums for<br />

obese people 28 or banning cars from city centres <strong>and</strong><br />

around schools 29 .<br />

With programs requiring physical exercise for<br />

obese adolescents in Singapore 30 <strong>and</strong> university<br />

diplomas being withheld from obese students in<br />

Pennsylvania 31 , it is underst<strong>and</strong>able that people are<br />

concerned about a slippery slope in directive programs<br />

for the prevention of obesity.<br />

Although fear of a slippery slope does not imply<br />

that there is an actual risk of a slippery slope, it is<br />

important to discuss whether enough safeguards<br />

against heading down slippery slopes have been<br />

incorporated, <strong>and</strong> whether the limits of the intervention<br />

are clearly communicated to the public.<br />

Conclusion<br />

These six issues are aimed at inspiring <strong>and</strong> structuring<br />

debate on the ethical presuppositions <strong>and</strong> goals of<br />

measures. They are not a simple set of criteria to be<br />

passed in order to have ethical “ approval ” .<br />

Within the process of developing <strong>and</strong> testing interventions<br />

to prevent overweight among children, it is<br />

crucial to pay attention to their normative aspects.<br />

Ethical analysis will help to develop measures in line<br />

with values that are deeply important to many of us.<br />

That analysis is worthwhile in its own right, <strong>and</strong> may<br />

also contribute to effectiveness.<br />

References<br />

1 Elliot F : Parents of fat children to be given a warning . The<br />

Times , 2007 (22 October). www.timesonline.co.uk (accessed<br />

9 July 2008).<br />

2 Simpson J : Lose weight or we ’ll take all six of your children<br />

away: outrage over social workers ’ “draconian ultimatum ”<br />

to parents . The Daily Mail , 2008 (24 March). www.<br />

dailymail.co.uk (accessed 9 July 2008).<br />

3 Johnson A : Setting the st<strong>and</strong>ard for school food . Department<br />

for Children, Schools <strong>and</strong> Families. 2006 (19 May).<br />

www.dfes.gov.uk/pns/DisplayPN.cgi?pn_id=2006_0074<br />

(accessed 9 July 2008).<br />

4 CBBC Newsround. School bans all unhealthy snacks<br />

(updated 31 August 2005 ). http://news.bbc.co.uk/cbbcnews/<br />

(accessed 9 July 2008).<br />

5 Walsh B : Singapore shapes up: the lion city ’ s aggressive<br />

government programs show the benefits of a concerted,<br />

nationwide war on fat . Time Asia Magazine . 2004<br />

(1 November). www.time.com/time/asia/covers/501041108/<br />

obesity_singapore.html (accessed 9 July 2008).<br />

6 Hall S : Stomach surgery <strong>and</strong> drugs for children to tackle<br />

obesity epidemic . The Guardian . 2006 (13 December).<br />

www.guardian.co.uk (accessed 9 July 2008).<br />

7 Holm S : Parental responsibility <strong>and</strong> obesity in children .<br />

Public Health Ethics 2008 ; 1 : 21 – 29 .<br />

8 Parents step up. Parents Step Up/Familias en Marcha, an<br />

innovative, bilingual, childhood obesity public information<br />

campaign in South Florida . 2005 . www.parentsstepup.com/<br />

ad.html (accessed 9 July 2008).<br />

9 Nestle , M : What to Eat: An Aisle - By - Aisle Guide to Savvy<br />

Food Choices <strong>and</strong> Good Eating . New York : North Point<br />

Press 2006 .<br />

10 United Nations system of organizations. Global Prevention<br />

Alliance: Call to action on the marketing to foods <strong>and</strong> beverages<br />

to children . 2006. www.unsystem.org/scn/Publications/<br />

AnnualMeeting/SCN34/global_prevention_alliance.doc<br />

(accessed 9 July 2008).<br />

11 Mikkelsen L , Merlo C , Lee , V , Chao C : Where ’s the fruit?<br />

Fruit content of the most highly advertised children ’ s food<br />

<strong>and</strong> beverages . Prevention Institute. 2008 Jan. www.preventioninstitute.org/sa/fruit/wheresthefruit.<strong>pdf</strong><br />

(accessed 9 July<br />

2008).<br />

12 De Beaufort ID : Individual responsibility for health . In:<br />

Bennett R , Erin CA eds. HIV <strong>and</strong> AIDS, Testing, Screening<br />

<strong>and</strong> Confidentiality . New York : Oxford University Press ,<br />

1999 : 107 – 24 .<br />

13 ten Have M , de Beaufort ID : Hogere premies, goedkope<br />

worteltjes en bemoeizuchtige collega ’ s: eigen verantwoordelijkheid<br />

in de aanpak van overgewicht [Personal responsibility<br />

in the prevention of overweight]. Hartbulletin, 2007 Aug;<br />

38 (4).<br />

14 Private Sector EU Pledge : Food <strong>and</strong> drink companies<br />

pledge to change advertising to children (Press Release) 2007<br />

(11 December). www.fachverb<strong>and</strong>werbung.at/mmdb/1/2/<br />

602.<strong>pdf</strong> (accessed 9 July 2008).<br />

15 World Health Organization : Global strategy on diet,<br />

physical activity <strong>and</strong> health . 2004 May. www.who.int/<br />

dietphysicalactivity/strategy/eb11344/strategy_english_web.<br />

<strong>pdf</strong> (accessed 9 July 2008).<br />

16 Berkeljon S , Vos C . Klink stopt financiering kliniek<br />

voor obesitas (Klink stops funding for obesity clinique) .<br />

De Volkskrant . 2007 (8 June). www.volkskrant.nl (accessed<br />

9 July 2008).<br />

17 National Center for Chronic Disease Prevention <strong>and</strong> Health<br />

Promotion: The eagles nest campaign . 2007 . www.cdc.gov/<br />

diabetes/eagle/index.html (accessed 9 July 2008).<br />

18 Keep your child trim <strong>and</strong> fit. Program to prevent childhood<br />

obesity . www.hpb.gov.sg/health_articles/trim_<strong>and</strong>_fit/<br />

(accessed 9 July 2008).<br />

19 Ensemble, Prévenons l ’Obésité des Enfants: Prevention<br />

progam in French cities . www.epode.fr (accessed 9 July<br />

2008).<br />

20 Balance Matters: Kids in balance campaign . www.balancematters.org/index.php?option=com_content&task=view&i<br />

d=12&Itemid=26 (accessed 9 July 2008).<br />

38

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