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Encyclopedia of Computer Science and Technology

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350 online services<strong>and</strong> drugs. The sheer volume <strong>of</strong> articles (MEDLINE hasmore than 11 million citations dating back to the 1960s)can make it hard to find <strong>and</strong> evaluate the most relevantmaterial.By far the most extensive information resource todayis the World Wide Web with its millions <strong>of</strong> sites <strong>and</strong> pages<strong>of</strong> information. There are two basic approaches to findingmaterial on the Web. The first is to use a search engine bytyping in keywords or phrases (see search engine). Eventhough search engines such as Google index only a modestfraction <strong>of</strong> the available pages on the Web, a searchon a topic such as “database design” can yield from thous<strong>and</strong>sto millions <strong>of</strong> possible “hits.” Most search engines doattempt to rank results in decreasing order <strong>of</strong> matching orrelevance.An alternative approach is to browse the categorized list<strong>of</strong> topics presented by a site such as Yahoo! (www.yahoo.com) or About.com (www.about.com). The advantage <strong>of</strong>this approach is that the site’s researchers have selected thelinks for each topic that they believe to be the most valuable,<strong>and</strong> the number <strong>of</strong> possibilities is likely to be moremanageable (see portal).The tremendous increase in personal expression <strong>and</strong>collaboration on the Web is opening new channels <strong>of</strong> information(see blogs <strong>and</strong> blogging, user-created content,<strong>and</strong> wikis <strong>and</strong> Wikipedia). Wikipedia, for example,has some articles that are as reliable <strong>and</strong> fully documentedas those found in a traditional encyclopedia, while othersmight be best described as “works in progress.” Theresearcher must decide whether a given article or postingis definitive or perhaps just usefully suggestive <strong>of</strong> furtherresources.Online research remains more an art than a science. Theresearcher must choose the appropriate tools—bibliographicalresources, specialized databases, information services,search engines, <strong>and</strong> portals—<strong>and</strong> evaluate <strong>and</strong> integratethe results so they are useful for a given question or project.Students <strong>and</strong> researchers now have unprecedented access toinformation, but sophisticated critical thinking skills mustbe employed. In particular, it can be difficult to evaluate thebackground or credentials <strong>of</strong> the people behind Web sitesthat are not associated with recognized media outlets orother organizations.Further ReadingDornfest, Rael, Paul Bausch, <strong>and</strong> Tara Calishain. Google Hacks:Tips <strong>and</strong> Tools for Finding <strong>and</strong> Using the World’s Information.3rd ed. Sebastapol, Calif.: O’Reilly, 2006.Hock, R<strong>and</strong>olph. The Extreme Searcher’s Internet H<strong>and</strong>book: AGuide for the Serious Searcher. 2nd ed. Medford, N.J.: InformationToday, 2007.Internet Public Library. Available online. URL: http://www.ipl.org/. Accessed August 16, 2007.Research <strong>and</strong> Documentation Online. Available online. URL:http://www.dianahacker.com/resdoc/. Accessed August 16,2007.Schlein, Alan M. Find It Online. 4th ed. Tempe, Ariz.: Facts onDem<strong>and</strong> Press, 2004.Tomaiuolo, Nicholas, Steve C<strong>of</strong>fman, <strong>and</strong> Barbara Quint. The WebLibrary: Building a World Class Personal Library with Free WebResources. Medford, N.J.: Information Today, 2004.online servicesThe ability <strong>of</strong> PC owners to connect to remote computers(see modem) led to the proliferation <strong>of</strong> both free <strong>and</strong>commercial online information services during the 1980s.At one end <strong>of</strong> the spectrum were bulletin board systems(BBS), many run by hobbyists on PCs connected to a fewphone lines (see bulletin board systems). They <strong>of</strong>feredusers the ability to read <strong>and</strong> post messages on various topicsas well as to download or contribute s<strong>of</strong>tware (see alsoshareware).The growing number <strong>of</strong> connected PC owners soon<strong>of</strong>fered entrepreneurs a potential market for a commercialonline information service. One <strong>of</strong> the oldest, CompuServe,had actually been started in 1969 as a business time-sharingcomputer system. In 1979, it launched a service forhome computer users, <strong>of</strong>fering e-mail <strong>and</strong> technical supportforums. By the mid-1980s, the service had added anonline chat service called CB Simulator (see chat, online)as well as news content. The service’s greatest strength,however, remained its forums, which <strong>of</strong>fered technicalsupport for just about every sort <strong>of</strong> computer hardwareor s<strong>of</strong>tware, together with download libraries containingsystem patches, drivers, utilities, templates, macros, <strong>and</strong>other add-ons.By then, however, the online service market had becomequite competitive. While CompuServe focused on computer-savvyusers, America Online (AOL), founded in1985 by Steve Case, targeted the growing legion <strong>of</strong> newPC users who needed an easy-to-navigate interface. AOLgrew steadily, reaching a million customers in 1994 (seeAmerica Online). AOL chat groups became very popular,spawning a vigorous online culture while raising controversiesabout sexual content in some chat “rooms.” A thirdservice, Prodigy, also catered to the new user.Meanwhile, the World Wide Web <strong>and</strong> the advent <strong>of</strong>graphical Web browsers such as Netscape <strong>and</strong> Micros<strong>of</strong>tInternet Explorer in the mid-1990s led millions <strong>of</strong> usersto connect to the Internet (see Internet, Web browser,<strong>and</strong> World Wide Web). Internet service providers (ISPs)<strong>of</strong>fered direct, no-frills access to the Web. CompuServe <strong>and</strong>AOL soon <strong>of</strong>fered their users access to the Internet as well.However, accessing the Web through an online informationservice was usually more expensive, <strong>and</strong> <strong>of</strong>ten slower, thanusing an ISP <strong>and</strong> a Web browser directly. Additionally, freeWeb portal services such as Yahoo! began to <strong>of</strong>fer extensiveinformation resources <strong>of</strong> their own.The Internet thus threatened to shrink the market forthe commercial online services. AOL fought back in the late1990s by cutting its monthly rates to make them competitivewith ISPs, flooding the mails with free disks <strong>and</strong> trial<strong>of</strong>fers, bundling introductory packages with new computersystems, <strong>and</strong> promoting added-value information servicessuch as stock quotes. In 1998, the market consolidatedwhen AOL bought CompuServe, continuing to run the latteras a subsidiary targeted at more sophisticated users.The same year AOL bought Netscape to gain access to itsbrowser technology. Finally, AOL merged with Time-Warner,hoping to leverage the latter’s huge media resources,such as by <strong>of</strong>fering classic TV fare. However, the flagship

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