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MEGATRENDS AND MEDIA

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<strong>MEGATRENDS</strong> <strong>AND</strong> <strong>MEDIA</strong><br />

provides a certain view on a company. In determining the rating of a<br />

company indicators of inancial analysis and predictive models are<br />

commonly used. Example of company rating evaluation is given in Figure<br />

2. Benchmarking model was designed on the basis of examination of<br />

information and requirements of the corporate practice. The initial<br />

dashboard should be highly informative so that managers are instantly<br />

able to solve different decision-making problems using the Internet<br />

media. With regard to the methodology for organization evaluation from<br />

the perspective of strategic management non-inancial indicators are<br />

also included in the evaluation. 14<br />

Figure 2 Basic benchmarking assessment of a company In the Internet<br />

medium<br />

Source: www.indexpodnikatela.sk<br />

an online reputation of public institutions- In IDIMT-2014. Networking<br />

societies - cooperation and conlict : 22nd interdisciplinary information<br />

management talks, Sep. 10-12, 2014, Poděbrady, Czech republic. Linz :<br />

Johannes Kepler Universität, 2014, p. 275-282.<br />

14 HORVÁTHOVÁ, J., MOKRIŠOVÁ, M., SUHÁNYIOVÁ, A.: Hodnotenie výkonnosti<br />

podniku s využitím creditworthy modelu. Prešov : Bookman, 2013, p. 154.<br />

162

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