MEGATRENDS AND MEDIA

MEGATRENDS AND MEDIA
DIGITAL HUMANITIES
AND MEDIA STUDIES SCHOLARSHIP
Andrej Gogora
ABSTRACT:
The main aim of this paper is to map the intersection of digital humanities and
media studies. It is composed of a number of partial objectives – a.) to clarify
the deinition of digital humanities, b.) to map the ongoing discussion on
intersection of digital humanities and media studies, c.) to point out the nature
of media studies as a basis for the application of digital humanities tools, d.) to
list media studies projects engaged in digital humanities. Finally, it‘ll highlight
the enhancement of the media studies research by application of the digital
humanities approach.
KEY WORDS:
digital humanities, media studies, scholarship, multimodality, digital tool,
computing
1 Introduction
In general, it appears that the present-day importance and ubiquity of
information communication technology (ICT) in society is perceived as a
matter of course. At the same time we can assume that the social status of
humanities and some social sciences is at the low level, of course, unless
they‘re completely marginalized. Another fundamental phenomenom of
recent years is the requirement for the interdisciplinarity in humanities
and social sciences.
Regarding the media studies these factors – expansion of ICT; disputable
position of humanities and social sciences; demand for interdisciplinarity
– are distinctive circumstances under which we may relect on the
intersection of media studies (MS) and digital humanities (DH). In brief,
MS may proits from the wide-spreading presence of ICT by means of
interdisciplinary collaboration with DH, not only professionally, but also
socially.
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