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post-post-war world. 298 What is often neglected in contemporary dealing with Yugoslav socialist past in post-Yugoslavia, is that the ―rejection of the socialist legacy caused marginalization of antifascism as a value, despite the fact that antifascism is regarded as a foundation of a ―common European identity.‖ 299 Moreover, as Catherine Baker argues, ―insisting on separating anti-fascism and socialism ignored 45 years of their inseparability in Yugoslav public discourse.‖ 300 This trend notwithstanding, the broader dimensions of the situation after the collapse of the country is often perceived as a deterioration of the standard of living, indeed a deterioration of certain rights that were the result of the socialist rule. Furthermore, the (implicit) correlation in this video between anti-fascism, Yugoslavism and, the post-Yugoslav situation, whereas the latter is particularly apparent in the comments, is for the most part an expression of discontent over the present situation of (alleged) degradation of humanness, of erosion of solidarity and genuine interpersonal relationships, etc. In other words, reading the individual and collective (or wider socio-political) levels together, this 4MO is also an expression of existential insecurity, typical for any present. And all the more so for a present at the crossroads of perpetual social, political, economic and technological change. And even more for a present on the verge of losing the few witnesses to the making of the today still dominant historical referential framework (no matter how hard one tries, WWII is still the pinnacle event of the 20th century and everything that came later, at least for the western hemisphere). And, on a very personal level, losing one‘s grandparents irreparably breaks the last ‗organic‘ link to a past that hence only remains accessible through historiographical, media, personal narratives seems the only stable thing. In fact, in the eternal present and the industrious production of ever new seminal events—but little remarkable or lastingly memorable ones—the (perceived) coherence that the past used to have is necessarily withering away. Further adding to this in post-Yugoslav countries is the contested memory of the WWII resistance movement: a place of ideological post-socialist/Yugoslav struggles where invariantly it is problematised as ‗communist revolution.‘ This remains an ever present daily political topic even today and none the less pervasive one online. 298 I am alluding here to the ―post-war dream,‖ as Pink Floyd once sang about, a utopian world of peace and justice which rests upon the WWII victorious worldview, and was widely present in the political mythologies and popular cultural spheres, both in the East and the West. 299 Tanja Petrović, ―Balkan Legacy of the 19th century and post-Yugoslav societies in the context of the EU Accession,‖ unpublished paper. 300 Catherine Baker, ―‗Death to Fascism isn‘t in the Catechism,‘ 174. 150
Figure 30 | The closing scene. What this digital memorial essentially does is that it remediates, via media archaeology, ‗ancient‘ media sources: archival footage and vinyl rip of the song. In doing so twenty years after the collapse of the country and socialism, it renarrates in a considerably different socio-political environment: in a very personal (vernacular) externalisation of memory, a history once important, then almost annihilated, but not forgotten, comes to life again. The YouTube as a media platform enables the posting and hence the distribution (circulation of 4MO) of such private-initiative externalisations of memory and judging by the responses to both the video and Xpartizani0zauvijekX‘s channel it managed to create an on-the-fly community of remembering. The video features as a cyberplace of memory, a place where personal views and understandings of the past can be voiced in the above described manner of stage/cinema differentiation. This video does not spur as fierce debates as dugmicMala‘s, rather, on several occasions it also serves as a ‗prosthetic memorial,‘ a generic model upon which other users can attach their own very personal memories: Thanks for the video I also dedicate this song to my granddad and his fellow combatants from the fourth Yugoslav army. Spring 1945. Eternal glory to them all. vucic89 151
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UNIVERSITY OF NOVA GORICA GRADUATE
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Some cases in vernacular digital me
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others in the remains of Yugoslavia
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Chapter 1 | Introduction: Cyberplac
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storytelling, memories and memorial
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conceptual framework supporting thi
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Media and Memory The most ubiquitou
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Archiving, Techno-topia and Pervasi
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as an archive, 29 the randomness of
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technologies (typewriters, calculat
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digital age. 41 Yet, considering th
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which she can, at the click of the
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However, in the case of Yugoslav di
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narrativisations, sampling, remixin
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cultural frameworks.‖ 67 Moreover
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from ‗pre-media‘ (before the in
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framework accounts for numerous eme
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outside the process of representati
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understanding of (the production an
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they are able through digital conne
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Setting Sail Reappropriations and r
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After the internet and digital comm
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that was made during the era of soc
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create and communicate, via digital
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time.‖ 127 Drawing on this concep
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the different musics‘ ―common f
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Blogging and Memory The practice of
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enhanced in blogging, it apparently
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and enthusiasts alike. Thus, for in
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videos are used as audiovisual reco
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Figure 4 | Yugoslav Airlines Luggag
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the posts are fairly scant textuall
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Finally, if initially recording and
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spectacle for which that audience h
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usiness) and outdated principles of
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and replaying music require much le
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encourages the visitors to buy. 173
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also provides a genre distinction a
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initial way for the past to ‗surv
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Through referring (nostalgically) t
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posts he uses a first-person, very
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the past ... on the part of the vis
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uploaded, so do share with others.
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music. Such blog-enabled preservati
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This activity is in a way similar t
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I guess that in 1984 Luna and Katar
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TCHECHOSLOVAKIA, HUNGARY, ROMANIA,
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makes it into an organised database
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which required more ‗action‘ to
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Page 101 and 102: Chapter 3 | YouTube and Digital Mem
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Page 149: Kroz čempres vjetar duva [Through
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Page 187 and 188: oil down to pros and cons of Yugosl
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lives came to power. we promulgate
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comments and 245 people ‗liked‘
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Ever since April 2010, the profile
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It remains to be seen what will bec
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while the country‘s ‗birthday
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Figure 36 | Nova Jugoslavija, websi
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dismissed as a-political. And even
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Chapter 5 | Conclusion: ... Archivi
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much) political agenda. Nevertheles
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(cultural reference). Today, in a t
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ather than digging for material tra
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altogether, but aim to suggest that
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social bonds among 22 million peopl
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Jugoslavija Facebook profile case d
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Povzetek Zdi se, da sta splošno ra
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Priĉujoĉo raziskavo sestavljajo t
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splošno prav v tem, da ga prebere
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odkrivajo, jo privedejo na površje
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avdiovizualnih izvedb preteklosti.
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Lahko bi se reklo, da je bila praks
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skozi avdiovizualne in besedilne ko
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»Zgodovina« uporabniške dejavnos
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katere bi se lahko gradila ta zaţe
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to malo verjetno. Kljub temu pa to
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Baker, Catherine. ―Where to Read
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―Constitution of CY (English).‖
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Hahn, Chris M. Postsocialism, Ideal
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Josip Broz Tito. ―Info.‖ http:/
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mejerchold. ―Tatu - Jugoslavija.
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Pogaĉar, Martin. ―Nostalgia in C
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Sobel, Jon. ―HOW: Technology, Tra
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―RAZNI IZVODJACI Hitovi Omera Pob
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