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Semiconductor Equipment - Berenberg Bank

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Applied Materials Inc<br />

Technology Hardware<br />

Investment summary<br />

Our investment thesis on Hold-rated AMAT is based on the following five points.<br />

1. We remain cautious about the likelihood of a 2-4% WFE share gain: We<br />

believe AMAT will gain a 1% share of the WFE market, rather than a 2-4%<br />

share, for the following reasons.<br />

From 2004 to 2012, AMAT’s share in WFE was between 15-20% (Gartner<br />

data), and it never gained more than 1.1% share within any three-year<br />

timeframe within that period.<br />

AMAT only addresses 72% of the WFE market (Gartner data), so to gain a<br />

further 2-4% share of the total market, it would need to gain by 3-6% from its<br />

current customer base. We consider this to be a challenging target as the<br />

market is highly consolidated and AMAT’s competitors are all also trying to<br />

expand/maintain market share. For example, LAM is aiming to gain a 3-5%<br />

etching share and a 4-8% deposition share, KLA expects its dollar amount<br />

market share to maintain, and TEL is aiming to expand its etching market<br />

share from 29% to 35% by 2015.<br />

In etching, we expect AMAT to gain a less than 1% market share through<br />

silicon etching expansion – which is less than a 1% WFE share. There are<br />

several reasons for the limited share gain: 1) all the main chip-makers are<br />

already penetrated by one/several equipment vendors; 2) AMAT benefits less<br />

from the 3D NAND-driven etching opportunity than LAM due to its lower<br />

memory exposure; 3) the etching market is becoming more competitive, with<br />

LAM aiming for a 3-5% share gain by 2016, and TEL is looking for a 6% gain<br />

by 2015.<br />

In process control, we expect AMAT to gain a maximum 5% of market<br />

share to reach its peak market share of 20% (which equates to a 1% WFE<br />

share) by 2016, as: 1) new president Gary Dickerson can leverage his 18 years’<br />

experience at KLA to increase AMAT’s penetration; 2) it has a strong 60%<br />

position in the defect review market (however, this only amounts to a 6%<br />

share of the total process control market, hence it will be insufficient to drive<br />

a bigger market share gain); 3) AMAT is less experienced in process control<br />

compared with KLA and indeed lost a 7% defect review share to KLA in<br />

2012 as KLA’s new tool is considered to be of superior quality.<br />

We do not think AMAT will gain etching and process control market<br />

share through acquisition: In our view, AMAT is only interested in chasing<br />

the market leaders, given its Varian acquisition. LAM and TEL hold the<br />

biggest etching market shares (47% and 29% respectively), and KLA holds the<br />

biggest process control market share, but we do not think AMAT is in a<br />

position to acquire LAM or KLA: LAM’s and KLA’s market caps are $8bn<br />

and $10bn respectively, which translate to 67% and 83% respectively of<br />

AMAT’s total balance sheet of $12bn. Having taken up ~$2bn debt to acquire<br />

Varian in 2011, we do not expect it to further stretch its balance sheet. We<br />

also think it unlikely that AMAT will buy TEL, as TEL is mainly exposed to<br />

the declining dielectric market.<br />

2. WFE spending to reach $37bn by 2016: We expect AMAT’s semiconductor<br />

revenue to reach $6.7bn excluding any market share gain ($7bn including<br />

expected share gain) in 2016, thus exceeding the 2007 peak level of $6.5bn,<br />

driven by the strong WFE spending environment. AMAT is most closely<br />

linked to WFE spending among the front-end equipment vendors, due to its<br />

more diversified product portfolio and balanced revenue exposure to<br />

growth/declining markets compared to peers.<br />

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