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Bruno Latour, Aramis, or the Love of Technology, PDF - Dss-edit.com

Bruno Latour, Aramis, or the Love of Technology, PDF - Dss-edit.com

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I was outraged by what my pr<strong>of</strong>ess<strong>or</strong>, with a certain satisfaction,was calling "chains <strong>of</strong> translation." He seemed to take great pleasurein seeing huge intcrests drift <strong>of</strong>f toward little lab<strong>or</strong>at<strong>or</strong>ies. F<strong>or</strong> my part,I was deeply shocked by that s<strong>or</strong>did, self-interested yision <strong>of</strong> <strong>the</strong>, ,engineer's w<strong>or</strong>k."It's just a way <strong>of</strong> talking about priming <strong>the</strong> pump, if I understandc<strong>or</strong>rectly," I said with m<strong>or</strong>e feeling than my pr<strong>of</strong>ess<strong>or</strong> usually permitted(it was never a good idea to let him think one ",, -as naive). "Bardet ismaking money by making silk purses out <strong>of</strong> sows' ears. He's a cynic.But what would a real engineer have done in his place?""My dear young friend, I f<strong>or</strong>bid you to speak, <strong>or</strong> even to think,ill <strong>of</strong> Bardet. He's a great engineer, a real one. You're always jumpingfrom one extreme to ano<strong>the</strong>r. You show up here convinced that technologyis neutral and beyond question. You get your nose rubbed in aproject-f<strong>or</strong> your own good-and you conclude that it's all a matter<strong>of</strong> p<strong>or</strong>k barrels and white elephants. You move too fast. You really dohave a lot to learn. An engineer has to stimulate interest: that's <strong>the</strong> longand <strong>the</strong> sh<strong>or</strong>t <strong>of</strong> it. And he also has to convince; that's <strong>the</strong> Law and <strong>the</strong>Gospel. You can't put any real engineer 'in Bardet's place' (as you termit) except a bad one, some imbecile who doesn't interest and doesn'tconvince and whose kinematics has never gotten beyond <strong>the</strong> end <strong>of</strong> itstransfer function."In contrast, look at <strong>the</strong> beauty <strong>of</strong> <strong>Aramis</strong> and PRTs. It's a fantasticinvention. To discourage residents from taking <strong>the</strong>ir cars, you mergecars "vith puhlic transp<strong>or</strong>tation. There's only one wav vou Can do that:, , ,you have to get people to see public transp<strong>or</strong>tation <strong>the</strong> way <strong>the</strong>y doautomobiles, so <strong>the</strong>y11 take public transp<strong>or</strong>tation instead <strong>of</strong> <strong>the</strong>ir mvncars. It's a matter <strong>of</strong> mimicry, just like in <strong>the</strong> jungle. The w<strong>or</strong>n-downcitydweller stops distinguishing between his private car and his <strong>Aramis</strong>car. He literally takes one f<strong>or</strong> <strong>the</strong> o<strong>the</strong>r! Let's give collective transp<strong>or</strong>tationsome <strong>of</strong> <strong>the</strong> automobile's most interesting features---point-topointservice, no transfers, <strong>com</strong>f<strong>or</strong>t, intimacy-plus all <strong>the</strong> advantages<strong>of</strong> public transp<strong>or</strong>tation: speed, train service that copes with <strong>the</strong> trafficflow, low cost (to <strong>the</strong> user), lack <strong>of</strong> responsibility (again, f<strong>or</strong> <strong>the</strong> user).No one will want to do without it. Just look at <strong>the</strong>se great interestM-J EXCIIING INNOVATION

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