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262 Philosophical Foundations of Health Education

different from public ones. We need to know what interim, individual actions we can

rely on until public policies are in place. (p. 81; emphasis in original)

Thus, we must incorporate, not only into the discourse of the new health promotion

movement but also into its practice, this notion of both micro and macro conceptualizations

of health. As an example of how we might do that, we now turn to an

examination of another fundamental concept of the new health promotion movement

over which there is considerable ideological conflict: the concept of empowerment.

EMPOWERMENT REVISITED

It is now well documented that health is significantly affected by the extent to which

one feels control or mastery over one ’ s life, in other words, by the amount of power or

powerlessness one feels (see Wallerstein [1992] for an excellent review of this literature).

For this reason, the new health promotion movement places an emphasis on

empowerment as a primary health promotion strategy. With its roots in community

psychology (Rapport, 1985), feminist theory (Gutierrez, 1990), liberation theology

(Freire, 1973, 1988), and social activism (Alinsky, 1972), empowerment can be defined

very broadly as “ a process of increasing personal, interpersonal, or political

power ”(Gutierrez, 1990).

At the core of the notion of empowerment is the concept of power, defined as the

ability to control the factors that determine one ’ s life. Conceived of in this way, power

is an attribute of individuals and communities. In Pinderhughes ’ (1983) words:

power and powerlessness operate systemically, transecting both macrosystem and

microsystem processes. The existence or nonexistence of power on one level of

human functioning (e.g., interactional) affects is affected by its existence or nonexistence

on other levels of functioning — for example, intrapsychic, familial, community -

ethnic - cultural, and societal. (p. 332)

The larger political aspect of power is emphasized by Gutierrez (1990), who

writes: “ Empowerment theory is based on a conflict model that assumes that a society

consists of separate groups possessing different levels of power and control over

resources ” (p. 150). In other words, power is a nonmaterial resource differentially distributed

in society.

If power is the ability to predict, control, and participate in one ’ s environment,

then empowerment is the process by which individuals and communities are enabled

to take such power and act effectively in transforming their lives and their environment

(Miller, 1985). With the concept of empowerment, the new health promotion movement,

borrowing from earlier feminist conceptualizations of power (French, 1986),

attempts to reframe power not as “ power over ” but rather as “ power to ” (O ’ Neill,

1990) or as “ power with ” (Labonte, 1992). This, in turn, suggests the notion of partnerships

between professionals and individuals or communities rather than the more

traditional hierarchical provider/client relationship. Yet as Siler - Wells (1989) has

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