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Services Standards: Defining the Core Consumer Elements ... - ANEC

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<strong>Services</strong> <strong>Standards</strong><br />

emergency measures, but it might produce problems in that it redefines<br />

well established EC concepts, such as choice and quality.<br />

a) Impact on standardisation of services<br />

These international standards and guidelines will from <strong>the</strong> basis of analysing <strong>the</strong><br />

degree to which standardisation of services takes core consumer elements into<br />

consideration.<br />

5. A first attempt at systematisation<br />

The stock taking indicates that so far consumer services have not been at <strong>the</strong><br />

forefront of this development. There are very few initiatives taken so far, mostly<br />

in <strong>the</strong> relevant business circles.<br />

a) Original consumer services<br />

Strictly speaking <strong>the</strong>re is only a limited set of projects which bear a strong<br />

consumer focus<br />

• At <strong>the</strong> national level, <strong>the</strong> guidelines on <strong>the</strong> safety of services developed<br />

by <strong>the</strong> Finnish consumer agency, and<br />

• At <strong>the</strong> international level, <strong>the</strong> ISO/IEC Draft Guide 76 on Development of<br />

service standards – Recommendations for addressing consumer issues,<br />

as well as <strong>the</strong> (envisaged) series of ISO 10001 to 10003 on consumer<br />

satisfaction – though not particularly designed for consumer services.<br />

• At <strong>the</strong> European level, <strong>the</strong> BSI project on a “cross sectoral<br />

standardisation feasibility study”,<br />

• and <strong>the</strong> AFNOR project ‚Accessibility services: opportunity and feasibility<br />

of a standardisation work in <strong>the</strong> area of transport and tourism’, ‘Feasibility<br />

and opportunity to develop standardisation in <strong>the</strong> field of residential<br />

homes for elderly people’, ‘Feasibility and opportunity to develop<br />

standardisation in <strong>the</strong> field of services for resident people’, as well as <strong>the</strong><br />

NEN project ‘Smart house services for elderly and disabled people’.<br />

This means that <strong>the</strong> only piece available so far that might provide guidance on<br />

<strong>the</strong> standardisation of services results from ISO/COPOLCO. The situation might<br />

change once <strong>the</strong> BSI feasibility study has been completed. This finding seems<br />

astonishing in particular as <strong>the</strong> European Community played and is playing a<br />

highly important role in standardisation ever since 1985, which has even<br />

89

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