ASPECTS OF TOTAL QUALITY MANAGEMENT APPLIED IN ...

Annals of the University “Constantin Brâncuşi”of Tg-Jiu, No. 1/2008, Volume 2,
ISSN: 1842-4856
hand, the United States is to be found towards the bottom of this list and studies show that this gap
might continue to deepen; however, until a few years ago, its’policies to attract creative capital have
been better.
Conclusions
Even though little-documented, attraction of global talent is a very dynamic and sensitive process.
For the first time in years, the main attraction centre for creative minds from all over the world, the
United States, seem to be losing this leading position. It remains the global leader in technology
development and continue to absorb top scientific, entrepreneurial and artistic talent from other
countries, but have to face the emerging European nations. Sweden, for instance, has a better score
(0.81) in the Euro-Creativity Index, where the US ranks second (0.73), with Finland closely behind
(0.72). The European Union started to pay attention, at least at a formal level, to the dynamics of
creative economies and to creative values. In the Lisbon agenda, leaders committed their nations
and the EU to the goal of becoming “the world’s most competitive and dynamic knowledge
economy by 2010”. Unfortunately, the strategic importance of knowledge-based economy has been
diminished by a series of political problems connected also to a vein of anti-immigrant sentiment
several EU nations seem to have, mostly due to the EU enlargement and the accession of
developing countries. Since most policies were oriented towards the limitation of low-skilled
migrants from these countries, it became difficult sometimes to filter the highly skilled. This might
turn into an advantage for the developing countries, since it is a chance to keep part of their creative
force inside the territory. The problem is, however, whether they will be able to use this competitive
advantage. There is no due attention given to motivation of the creative class in European
developing countries in this moment.
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