ASPECTS OF TOTAL QUALITY MANAGEMENT APPLIED IN ...

Annals of the University “Constantin Brâncuşi”of Tg-Jiu, No. 1/2008, Volume 2,
ISSN: 1842-4856
present time, in world economy a series of trends support and supply the globalization process,
transforming it into a real frenzy. These are those trends: the growing number of countries that have
adopted the ideology that is market economy; technology progress that led to a constant
development of communications; the intensification of international competitively due to the
removal of commercial flows borders, foreign investments and technology transfers, which creates
new opportunities for corporations in business abroad. (6)
3. Features and Implications of Globalization over Romanian Economy and Enterprises
Globalization has determined profound structural changes in the world economy and in the lives of
people.
All industrial sectors encounter important structural changes, but they are even more obvious in
those sectors that incorporate in a high proportion advanced technologies (like car industry,
pharmaceutical industry etc). Globalization also requires a fundamental transformation of structure,
organization and nature of international commerce.
In its present stage, globalization is characterized by a space-temporal compression materialized in
the intensification of economic, social, political and cultural inter-conexions and inter-dependency.
The globalization is favored by technological, builder, financial and institutional elements.
Concomitantly, international financial markets, through its volume and liquidity, fuel the
globalization by allowing multiple fusions and over-borders acquisition.
One of the main aspects of globalization is the growth in the importance of manufacture services
and recently the appearance of a new net economy, based on the Internet. The development of the
information-based society plays an important role through the digital global nets that unify a
multitude of actors (movies, institutions, Governments, people etc). It contributes to a new global
economy based on intangible nets and assets. A trend like this also exists in our country, for instance
in the form of public acquisition arranged with electronic auctions. The main problem consists in the
low number of people that own a computer and therefore the limited access to this kind of
information.
Therefore, with the help of globalization a graduate and complete netting of the hole economic
world activities takes place, the net being the one that assures, in this complex world, the
connections between micro, macro and world-economy levels.
As shown above, in the after war period the world economy knew a complex and dynamic
evolution, reflected in major changes in all domains. Many specialists consider globalization to be a
trend break compared to the former evolution, it being “the new change” and not one of the
common changes that naturally take place in the lives of people.
In reasoning for this idea the definitive features of globalization are used and their main element is
the process of eliminating borders. The main feature of globalization consists in the fact that
existing frontiers become vaguer and vaguer, they alter and disappear in many domains: culture,
business, politics etc. The implications of this process are many and they consist in: a growth in the
mobility of production factors (capital, knowledge, technology), together with the mobility of goods
and services, fact that determines a growth in competition pressure; the generalization of change in
a swift tempo in all domains, from developing a new product to the disappearance of political
opinions or practicing bad management; the necessity of “flexibility” in all domains, as an adequate
type of behavior for fighting ambiguity, uncertainties, change. (6)