ASPECTS OF TOTAL QUALITY MANAGEMENT APPLIED IN ...

Annals of the University “Constantin Brâncuşi”of Tg-Jiu, No. 1/2008, Volume 2,
ISSN: 1842-4856
MANAGEMENT IN TOURISM OF RECREATION
Drd Ing.Ec. BRÎNDUŞA Andreea - C.T.A.M.”C-tin Brancusi”, Craiova
Dir.Prof.Ec.MÎNDRULEANU Nirvana - C.T.A.M.”C-tin Brancusi”,Craiova
ABSTRACT : The recreation is one of the base components of the touristic products. As part of the recreation service
the element that arouse the interest of the customers is the animation. The paper presents the recreation tourism through
the point of view of the service recreation typology which lead to the formation of the specific experience..
1. INTRODUCTION
One of the main concerns of the vacation oferrors is to enjoy the sojourn in the best way
possible at the established destination. The development of some activities/services that correspond
to these demands is determined, on one hand, by the way the vacations develop, which nowadays
are not only concerned with offering tourists just conditions for accommodation and serving meals,
and on the other hand, it is determined by the reevaluation of the notion of free time.
Having this objective, the activities come in a wide typological range in accordance with
the various ways and places of spending the vacations. They are defined by the general term of
animation/recreation and they constitute themselves in a distinct and important component of the
touristic product.
2. THE CONTENT AND FUNCTIONS OF RECREATION
From the etymological point of view touristic recreation can be defined through the
ensemble of means, equipments and forms given by the units, resorts or touristic places able to
assure the individual or social groups a state of well being, of pleasure, to create the sensation of
satisfaction, of fulfillment, to provide a good impression and beautiful memories.
Recreation is primarily concerned with satisfying his/her physical needs to rest, to relax, to
move and even develop his/her abilities. Its second aspect is concerned with the psychological
revigoration of the tourist by relaxation, amusement, creating a proper atmosphere for
communication, a state of well being and even through the enrichment of ones knowledges.
From the point of view of touristic organizers, recreation manifests itself, first of all, as a
factor of competition between resorts or units, as a factor of raising their activities by the
diversification of offers. At the same time, it constitutes itself as a means of individualizing
products and personalizing destinations, having effects on the touristic movement.