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Diversity of Journalisms. Proceedings of <strong>ECREA</strong>/CICOM Conference, Pamplona, 4-5 July 2011<br />

The remaining percent - over 60%- are part from <strong>the</strong> dialogues that <strong>the</strong> journalists<br />

support with o<strong>the</strong>r members of <strong>the</strong> community of twitter and that without a context <strong>the</strong>y<br />

do not provide finished information if <strong>the</strong> person do not acceded to <strong>the</strong> Timeline of that<br />

conversation.<br />

The previous point suggest that journalists get in contact with <strong>the</strong>ir followers, but in a<br />

high percentage of <strong>the</strong> <strong>the</strong>m <strong>the</strong> contact is a reply of a previous tweet. The figure is a<br />

very similar at a chat service.<br />

About <strong>the</strong> intention of <strong>the</strong> tweets, <strong>the</strong> global analysis from <strong>the</strong> 10 more influencial<br />

accounts proves <strong>the</strong> idea that twitter is use for supporting dialogues that are only<br />

understand in <strong>the</strong> context of a Timeline (40% of <strong>the</strong> tweets).<br />

25% of <strong>the</strong> analyzed tweets are only informative and 12% are <strong>the</strong> opinion of <strong>the</strong><br />

journalists about current affairs. Only <strong>the</strong> 4% of <strong>the</strong> tweets respond to <strong>the</strong> category of<br />

reporting, a very insignificant number.<br />

Profile of <strong>the</strong> Chilean media in Twitter<br />

The presence of <strong>the</strong> Chilean media in Twitter also has some certain interesting<br />

characteristics. In <strong>the</strong> first place, as can be observed in Figure 9, only 10% of <strong>the</strong> 72<br />

Chilean media analyzed in Twitter belong to TV and 20% to Radio. The press – ei<strong>the</strong>r<br />

in hardcopy or on <strong>the</strong> Web – lead <strong>the</strong> pack with 70% of domestic influence. Our<br />

Figure 9. Distribution according media (10<br />

most influential media in Twitter)<br />

attention is drawn, to say <strong>the</strong> least, to <strong>the</strong> fact that whilst <strong>the</strong> most influential Chilean<br />

journalists work in television, it is <strong>the</strong> press that dominates <strong>the</strong>ir influence in Twitter, In<br />

that sense <strong>the</strong>n, also, worth mentioning is that <strong>the</strong> Klout Score, both for <strong>the</strong> journalists<br />

as well as <strong>the</strong> most influential media, is fairly similar.<br />

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