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Diversity of Journalisms. Proceedings of <strong>ECREA</strong>/CICOM Conference, Pamplona, 4-5 July 2011<br />

of o<strong>the</strong>r simpler versions of <strong>the</strong>m and about <strong>the</strong> replacement that was done to <strong>the</strong><br />

chosen one. At this point, we observed few previously versions and <strong>the</strong> tendency to<br />

accumulate links <strong>the</strong> in main news by most of <strong>the</strong> media.<br />

Conclusions<br />

Longer and deeper analysis is needed, as we planned to, carrying it on during a<br />

month and with more media involved in. However, this first approach led us to some<br />

primary conclusions about our hypo<strong>the</strong>sis and about <strong>the</strong> validity of <strong>the</strong> methodology<br />

employed.<br />

First of all, we consider content analysis a suitable method and <strong>the</strong> analysis tab a<br />

good basis to start with. Our proposal has answered <strong>the</strong> questions related to <strong>the</strong><br />

hypo<strong>the</strong>sis, whe<strong>the</strong>r to describe characteristics and possible innovations in online<br />

journalism genres and to establish its relationship with its counterpart media.<br />

Dismembering <strong>the</strong> elements of a news and linking <strong>the</strong>m with <strong>the</strong> different formats and<br />

<strong>the</strong> 5 W questions, we would have appreciated a new way of building <strong>the</strong> news based<br />

on <strong>the</strong> hypertextual structure and <strong>the</strong> possible combinations of <strong>the</strong> genres.<br />

Despite that most news studied were mainly textual, we observed a little difference<br />

between <strong>the</strong> ones that had a radio or TV counterpart with <strong>the</strong> ones coming from<br />

newspaper or online natives. First ones used <strong>the</strong> news on TV or radio to add it to <strong>the</strong><br />

news on <strong>the</strong> web. Regarding language and style, a longer analysis in time would be<br />

able to conclude some kind of pattern in online journalistic routines. Finally, we did<br />

not found any common infographics during this week of analysis.<br />

Focusing on information architecture and visualization as well as usability guidelines,<br />

media respected general criteria of using simple and coherent typography and colour.<br />

They differentiated <strong>the</strong> text from <strong>the</strong> links and, most of <strong>the</strong>m, <strong>the</strong> headline from <strong>the</strong> top<br />

title, <strong>the</strong> subtitle, <strong>the</strong> introduction and <strong>the</strong> body text. We have to remember that<br />

usability <strong>the</strong>ories recommend not employing less than 12 points.<br />

Deepening <strong>the</strong> parts of <strong>the</strong> discourse, Inventio and Dispositio were represented by<br />

links (in and out of text) and by <strong>the</strong> hypertextual structure generated with <strong>the</strong>m. Actio<br />

was driven by <strong>the</strong> grade of interactivity and Elocutio by <strong>the</strong> multimedia resources.<br />

Memoria is memory, a potentiality of <strong>the</strong> media related to hypertext. As a conclusion,<br />

we still found textual news with additional resources like more textual, graphic or<br />

multimedia links. The complexity of <strong>the</strong> narrative was determined by <strong>the</strong> number of<br />

nodes or links related, its availability and hierarchy.<br />

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