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Diversity of Journalisms. Proceedings of <strong>ECREA</strong>/CICOM Conference, Pamplona, 4-5 July 2011<br />

account created under <strong>the</strong> wing of his professional image? Can media and journalists<br />

profiles co-exist in <strong>the</strong> same Social Network?<br />

The previous implicates new professional and ethical challenges that are important to<br />

study.<br />

The paradoxical diversity of online news: <strong>the</strong> case of Quebec’s infomediairies<br />

Goyette-Côté, Marc-Olivier<br />

Université du Québec à Montréal, Faculté de Communication, Marc-Olivier Goyette-<br />

Côté, Canada<br />

With <strong>the</strong> alleged democratization of digital tools and lower distribution costs for<br />

digitalized contents, observers saw <strong>the</strong> Internet as a medium able to break <strong>the</strong> longstanding<br />

stronghold of news corporations’ role as gatekeepers . The Web was<br />

believed to foster a broader span of news outlets. However, where <strong>the</strong> Internet<br />

succeeded in bringing more companies and individuals into <strong>the</strong> journalism realm, it<br />

did so mostly in <strong>the</strong> distribution and reproduction end of <strong>the</strong> spectrum. Indeed, it<br />

appears that whilst <strong>the</strong>re is a vast array of non-professional journalism practices<br />

online, we are witnessing a paradoxical movement of news content concentration.<br />

In this presentation, we will address <strong>the</strong> growing importance of <strong>the</strong> “infomediairies” in<br />

<strong>the</strong> reconfiguration of <strong>the</strong> news sector online, with a focus on <strong>the</strong> case of Quebec.<br />

The “infomediaries” are composed mainly of aggregators and portals, including<br />

Internet pure players (Yahoo! or Google) and telecommunication and information<br />

conglomerates (Sympatico and Canoë). This category of actors use <strong>the</strong>ir knowledge<br />

of <strong>the</strong> network’s architecture and mechanisms to aggregate contents produced by<br />

third journalistic parties in <strong>the</strong>ir web pages, and offer it to a public constituted of<br />

regular users of <strong>the</strong>ir services (emails, search engines, software debugging, etc.). The<br />

advantages for <strong>the</strong> “infomediairies” lies in <strong>the</strong> fact that 1) <strong>the</strong>y already have a<br />

technological knowledge of content circulation and syndication on <strong>the</strong> Internet, 2) <strong>the</strong>y<br />

have web platforms that generate vast amounts of user traffic and 3) <strong>the</strong>y possess<br />

<strong>the</strong> know-how of making profits with <strong>the</strong>ir visitors through advertising.<br />

Hence, this presentation, based on a research funded by <strong>the</strong> FQRSC, explores how<br />

news circulates on <strong>the</strong> web and how <strong>the</strong> new technological tools linked with <strong>the</strong> socalled<br />

“web 2.0” have contributed to a paradox - <strong>the</strong> way we access news have been<br />

broadened, but <strong>the</strong> amount of sources <strong>the</strong> public consumes is limited.<br />

409

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