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SHRP 2 L11: Final Report<br />

people of the costs and travel characteristics associated with living in certain areas. The purpose of<br />

integration would be <strong>to</strong> evaluate all the forces behind travel <strong>to</strong> accomplish reliable connectivity<br />

through timely, objective, and accessible information. Essentially, people would be informed about<br />

the service characteristics, including the reliability, of all reasonable options.<br />

In corridors where congestion and reliability are problems for the road network, a complementary<br />

and competitive transit option can sometimes be designed that will lure choice riders out of their<br />

cars, producing benefits for both transit and highway users. A competitive transit option requires a<br />

time-competitive and seamless service where the separate links are effectively integrated; transfers<br />

and waits are easy and short; the en route experience is quick, safe, and comfortable; and reliability<br />

is high. For bus-on-highway transit operations, the challenge of delivering reliable service is the<br />

same as it is for the au<strong>to</strong>mobile. Thus, improvements <strong>to</strong> one mode can bring benefits <strong>to</strong> the other.<br />

Where road pricing is used, allocating some revenues <strong>to</strong> support such high quality transit services<br />

can be both cost-effective and equitable.<br />

Data Management<br />

With the future emphasis on data collection, the agency of the future will need <strong>to</strong> be prepared <strong>to</strong><br />

manage a wealth of data. Data will need <strong>to</strong> flow efficiently <strong>to</strong> and from:<br />

• Other traffic management systems, both within an agency and from other agencies<br />

• Other agencies (law enforcement, transit, emergency management)<br />

• Vehicles—either directly or passed through private moni<strong>to</strong>ring systems<br />

• Pricing systems<br />

Good practice suggests that data must be used and handled consistently across different agencies<br />

and jurisdictions. Consistency can be achieved by adopting certain standards and definitions such<br />

as common geographic references, data stamping, and data collection practices. While it is<br />

important <strong>to</strong> have consistent data collection and archiving across different regions, it is undesirable<br />

for agencies <strong>to</strong> aggregate data from multiple locations with different traffic characteristics. Each<br />

location has specific traffic patterns and the data archiving and management of each area is<br />

fundamental <strong>to</strong> developing appropriate strategies.<br />

By 2030, this data stream will be of a size that is difficult <strong>to</strong> imagine <strong>to</strong>day. The traffic<br />

management system opera<strong>to</strong>rs of the future will need decision-support systems <strong>to</strong> sort, compile,<br />

and display these data in a form that will be useful. Effective data management and data archiving<br />

will become critical measures of how well agencies use the current and his<strong>to</strong>rical data for decision<br />

making.<br />

Once an agency starts <strong>to</strong> focus on operating and managing the system for reliability, the<br />

information can be shared with the public <strong>to</strong> make the system truly effective. Mo<strong>to</strong>rists will have a<br />

much different attitude <strong>to</strong>ward the system because they will be able <strong>to</strong> relate what they pay <strong>to</strong><br />

make a trip with the value they received in return. Agencies will need <strong>to</strong> be much more transparent<br />

about where revenue goes and how effectively it is used. In effect, <strong>to</strong>day’s relatively minor<br />

emphasis on performance measures will need <strong>to</strong> be greatly increased. Instead of waiting for<br />

quarterly or yearly reports on performance, mo<strong>to</strong>rists will expect <strong>to</strong> see some information in realtime<br />

(the relation between travel time and <strong>to</strong>ll prices, for example.) His<strong>to</strong>rical and predictive<br />

information on travel-time reliability and traffic conditions will be necessary so that users can<br />

make informed decisions. Similarly, performance measures with a consideration of cost, including<br />

A CONCEPT OF OPERATIONS Page 115

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