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SHRP 2 L11: Final Report<br />

• an increase in revenue targeted at capacity enhancements where demand is high.<br />

In order <strong>to</strong> implement these improvements, three steps are offered for consideration:<br />

• Steps <strong>to</strong>ward Balancing Demand and Capacity<br />

• Steps <strong>to</strong> Strengthen Interagency and Intermodal Relationships<br />

• Technical/Technological Steps <strong>to</strong> <strong>Improve</strong> Reliability<br />

Steps Toward Balancing Demand and Capacity<br />

If achieving more effective market-based strategies for both funding transportation and guiding the<br />

expenditure of those funds is desired, it will require considerable effort. A number of actions can<br />

be taken now <strong>to</strong> facilitate this shift:<br />

• Educate the public and decision makers <strong>to</strong> generate the support necessary for the economic<br />

management of roadway capacity. The case is often most readily made if there is a strong<br />

connection between where revenue is generated and where improvements are made,<br />

although expenditures could be targeted in other ways in the face of market inefficiencies<br />

or equity reasons.<br />

• Select performance measures and the ways that those performance measures are applied <strong>to</strong><br />

ensure that agencies and jurisdictions are accountable for their actions.<br />

• Participate in more comprehensive demand management programs. (See inter-agency<br />

cooperation below.)<br />

Of particular significance is determining the base price-performance level that is acceptable. A<br />

congestion-free HOT lane price is acceptable, since low cost/no cost general purpose lanes also<br />

exist. However, pricing all roads <strong>to</strong> the point at which congestion does not exist and roads are<br />

perfectly reliable in a currently congested urban area would require setting the price higher than is<br />

acceptable for a large segment of the population.<br />

So long as congestion does exist, some non-trivial level of travel time un-reliability will remain. A<br />

part of gaining buy-in <strong>to</strong> the shift <strong>to</strong> a more market-based system involves finding the base price<br />

point at which the balance between price and congestion is acceptable. That is, how much<br />

congestion (and consequently how much variability in travel times) are we willing <strong>to</strong> live with,<br />

versus how much money are we willing <strong>to</strong> pay in order <strong>to</strong> help manage the limited roadway<br />

capacity that we have?<br />

The answers <strong>to</strong> these basic questions will undoubtedly be different in congested urban areas and in<br />

uncongested rural areas. These answers will also be different in areas where many travel options<br />

exist, as opposed <strong>to</strong> areas where no acceptable travel options exist. Of significant interest will be<br />

the response <strong>to</strong> pricing on roads in rural areas subject <strong>to</strong> seasonal (e.g., recreational) traffic<br />

congestion. For areas where only limited pricing is possible, use of at least some of the funds <strong>to</strong><br />

dramatically improve traveler information (so that travelers know the nature of delays they are<br />

likely <strong>to</strong> experience before they make their travel decisions) and improve operations (<strong>to</strong> minimize<br />

delays and maximize reliability <strong>to</strong> the extent possible) may be the best mechanism for reducing<br />

travel time uncertainty and improving travel time reliability. Better information will tell consumers<br />

when travel times are not reliable.<br />

A CONCEPT OF OPERATIONS Page 126

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