What is Corporate Social Responsibility? - InnoTrain CSR

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o Investments into an intact environment which in turn represents the basis for sustainable corporate success Exercise 1.5. (approximately 30 minutes) The following questions about the topic CSR are focusing on the main fields of action work place, market, environment and community. They can be used as opening of an individually compiled seminar programme or may be helpful for the individual modules based on the topic-related focus. The catalogue of questions has been designed for an open group discussion. General opening questions about CSR � Why are companies concerned about the environment and social affairs? � In which areas are companies assuming responsibility? � What is driving the CSR commitment in your company? � Where would you like your company to become engaged in? � Which companies are particularly successful with the realisation of CSR? � Which companies would you "never buy" CSR from and why? � What future CSR goals is your company pursuing? Opening questions about CSR at the work place � What is the first thing you as an employee would change at your company? (Change of perspective if this is a group of employers: What would your employees ...) � Why would you recommend your company to family and friends as a "good employer"? � How are employees integrated into the decision making process concerning important matters? � How are you planning to develop your qualifications and long-term professional perspectives within the company? � Are you familiar with the working conditions of employees at own companies or suppliers abroad and what is your opinion about them? � Are a concept or codes governing the ethical co-existence available within the company? � Who do you contact at the company in the event of difficult situations or if you wish to propose improvements? The project "InnoTrain CSR" is organized by GILDE GmbH and has been funded with support from the European Commission. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein. 12/2010 , InnoTrain CSR www.csr-training.eu
Opening questions about CSR on the market: � How good is your knowledge of the ecological and social impacts of your products? � How do you make sure that your customers are properly, completely and intelligibly informed about products and services? � Do you know under which ecological and social conditions your suppliers and business partners work, especially those abroad? � Is your company settling invoices from suppliers and sub-contractors timely and fairly? � Is your company cooperating in the development of CSR, for example in your industry within the network of other companies? � Is your company generating competitive advantages or an increased turnover thanks to CSR? Opening questions about CSR relating to environmental topics � Are you recording the environmental impacts of your company, e.g. the energy consumption or waste generation? � How are you reducing the negative environmental impacts within your company? � Are possible environmental impacts a criterion when developing new products or services (e.g. energy consumption, life time, recycling)? � Are you informing customers, business partners or the local surroundings about the environmental impacts emanating from your company? What are the reactions and the feedback and how are you dealing with them? Opening questions about CSR in the community � From the company's point of view, what are the problems in the community at your location? � What developments have a negative or positive effect on your company and what can your company do about it? � Are you as employee encouraged or supported to participate in the local community? � How could the social commitment of employees and the company overall be integrated into the human resources development and the corporate concept? � Is your company communicating social commitment to employees, customers, business partners and the public? � Is your company leading an active dialogue with external experts and stakeholders from the community or other areas? The project "InnoTrain CSR" is organized by GILDE GmbH and has been funded with support from the European Commission. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein. 12/2010 , InnoTrain CSR www.csr-training.eu
Page 1 and 2: What is Corporate Social Responsibi
Page 3 and 4: Additional information and resource
Page 5 and 6: Corporate Social Responsibility (CS
Page 7 and 8: Gerd Mutz: CSR und CC - Gesellschaf
Page 11 and 12: Danone is producing "Schokti Doi" y
Page 15 and 16: Moral values � Integrity � Fair
Page 19: CSR on the market - example topics
Page 27 and 28: Commission is striving to develop a
Page 29 and 30: In small and medium-sized companies
Page 31 and 32: and all processes within the compan
Page 35 and 36: In your role as auctioneer, you can
Page 37 and 38: Facts & figures about CSR 2.1. CSR
Page 39 and 40: it be in economic, social or enviro
Page 45 and 46: International conference „ 4th Co
Page 47 and 48: state that they would recommend a b
Page 53 and 54: Facts & figures about CSR 2.7. Insi
Page 55 and 56: participating entrepreneurs and man
Page 57 and 58: Facts & figures about CSR 2.8. Insi
Page 59 and 60: GKI Zrt. Economic Research Surveys
Page 61 and 62: isolated activities, for example on
Page 63 and 64: The total number of SME inquired re
Page 65 and 66: Facts & figures about CSR 2.10. Ins
Page 67 and 68: CSR interfaces within the company 3
Page 69 and 70: 8. Corporate culture is conscious a
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CSR interfaces within the company 3
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savings potentials. But these oppor
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From the point of view of CSR, the
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3. Reality (30 minutes) In a new co
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strategy can represent a suitable s
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Tip for employees: diet A conscious
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associated directly with CSR can be
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majority of the international commu
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OECD information about Hungary http
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esponsibilities of the countries sh
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Strategic tools for CSR 4.2. Intern
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Additional information and resource
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and methods of sustainability analy
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Strategic tools for CSR 4.4. Ethica
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Or in the UK: The Co-operative Bank
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An online platform of the German fe
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Austria: The Austrian label for the
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The environmental label Green Touri
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Database Label Online Die Verbrauch
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plantations. The additional charge
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Strategic tools for CSR 4.7. Models
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net worth are particularly useful f
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Strategic tools for CSR 4.8. Mentor
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Experience report from "Jelena" "I
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Strategic tools for CSR 4.9. "Carbo
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The Carbon Label (UK) http://www.ca
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foundation equity, but exclusively
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Fields of action of CSR 5.1. CSR at
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Fields of action of CSR 5.2. Corpor
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Ask the participants to develop pro
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The following are mainly at the cen
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Fields of action of CSR 5.4. CSR in
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Communities can promote corporate C
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Fields of action of CSR 5.6. CSR an
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Fields of action for CSR 5.7. CSR i
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advances, innovation, research and
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Fields of action of CSR 5.9. CSR an
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Fields of action of CSR 5.10. Ethic
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5. Should independent institutions
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concerns of the stakeholders into d
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sections of the public to define ta
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Communication of CSR 6.3. The delic
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At the end of the partner exercise,
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Especially for smaller enterprises
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Communication of CSR 6.5. In-house
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Első Magyar Vállalati Felelőssé
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framework provides the application
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Communication of CSR 6.7. Practical
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expansion of own web platforms and
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Communication of CSR 6.9. CSR-relev
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Example 1) "Hello, now it is time f
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4. Tour of the company (what does C
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Best practice examples of CSR 7.1.
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Eelco Hoedemaker Head of Innovation
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Ask your participants to formulate
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Transcript for the narrators in the
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Susanna Kroll Manager of the lobby
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How can CSR be optimised at the loc
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facilities and to develop a corpora
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Luís Costa „Ecovalor“-Program
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Group work to enhance the expertise
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Pritchard Englefield is a law firm
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David Glass Partner at Pritchard En
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originated from improvements sugges
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- Higher productivity, obtained thr
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Engagement for disadvantaged youth:
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harmful greenhouse gases tops the l
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additional flipchart paper to integ
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production at a high technical leve
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For what reasons is the company pur
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sustainability, the company hopes t
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vocational training. Moreover, WBM
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Exercise 7.12. (approximately 60 mi
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ecological environment, the topic r
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The fundamental stock-taking and as
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Simple steps to build your CSR stra
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plenum. In the discussion, consider
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questions. In doing so, the answers
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participants at the table are suppo
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B) Which additional values can be p
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http://ec.europa.eu/enterprise/poli
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The "Responsible partner" network i
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Subsidy award "Sustainable medium-s
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system. As a result of the company'
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What should CSR consultation pay sp
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What is Corporate Social Responsibility? - InnoTrain CSR

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