What is Corporate Social Responsibility? - InnoTrain CSR

ecological environment, the topic responsibility of individual persons can only be
regarded within the context of personal goals and the social environment.
Exercise 8.1. (approximately 30 minutes)
Invite your participants to reflect on their own motivation for CSR during 20 minutes
of individual work. Ask them to use the first 10 minutes to respond to the following
question, using at most 3 sentences:
� Why am I dealing with CSR and sustainable development?
Then the participants should take some time to select 3 of the groups of persons
mentioned below who will be informed about their intention to deal with CSR in the
company.
The participants are asked to formulate in several sentences or keywords how A)
they are planning to position themselves with CSR opposite the selected groups of
persons and B) what they will be considering in the process to address their
counterparts appropriately.
Your participants will be able to select from the following groups of persons for the
positioning with the topic CSR:
� My colleagues in the company
� My supervisor
� My private circle of friends
� My common-law partner
� My own children
� My acquaintances working in other companies
� Local politicians at my place of residence
� My relationship networks in social media (e.g. Facebook)
� (person or group I have selected to whom I would like to talk about CSR)
Additional information and resources
Methodensammlung – In 7 Schritten zum Nachhaltigkeitsbericht (Vienna 2006)
Wallner + Schauer GmbH – Sustainability consultants
http://www.nachhaltigwirtschaften.at
The project "InnoTrain CSR" is organized by GILDE GmbH and has been funded with support from the European Commission. This publication reflects the
views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein. 12/2010
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InnoTrain CSR
www.csr-training.eu