What is Corporate Social Responsibility? - InnoTrain CSR

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Additional information and resources Consumer survey „goodpurpose“ http://www.goodpurposecommunity.com SWOT analysis of TVE Hungary http://www.mobilitas.hu/uploads/1/menu/480/fajlok/SWOT_CSR_a_civilek_szempontj abol.pdf SDC – SAIR DA CASE (Portuguese consultancy) http://www.sairdacasca.com http://www.forumrso.aip.pt/docs/Painel_Analise_Ciclo_Vida_Rui_Loureiro_Sair_da_C asca.pdf The project "InnoTrain CSR" is organized by GILDE GmbH and has been funded with support from the European Commission. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein. 12/2010 , InnoTrain CSR www.csr-training.eu
Facts & figures about CSR 2.5. CSR from the perspective of young professionals In short For an average of more than half of globally surveyed students and job starters, the climate and environmental policies of an enterprise (58%) play a key role for their decision in favour of an employer. Almost nine out of ten surveyed (86%) state that they are willing to switch jobs if the CSR of an employer does not meet their expectations. A survey conducted among young people in Germany itemises the world's major challenges for sustainable development. 75% of the surveyed mention poverty in rank one, followed by climate change (73%) and lack of food and drinking water in many countries of the world (70%). The surveyed request a cross-social change process, especially achieved with long-term strategies in politics (80%,), stronger corporate commitment in the economy (78%,) and globally valid basic rules concerning social and environmental standards among other things (74%). Learning targets � Get to know the young people's assessment of sustainable development � Scrutinise the role of CSR as a criteria when deciding in favour of the future employer CSR learning contents That job starters explicitly expect responsible corporate management when selecting their future employer is demonstrated with the study "Managing tomorrow's people: millennials at work“. Asked about the corporate social responsibility (CSR), 88% of study subjects have the same expectations of the employer as of themselves. The readiness to switch jobs if the employer's values in terms of CSR do not meet their expectations is stated by an average of 88% of surveyed throughout the world. This is most strongly expressed in Argentina with 94%, followed by the USA and Brazil with 92%, while India is at the bottom of the list with 66%. Strong national differences mainly exist with respect to the evaluation of environmental and climate-related policies of the enterprises: for 86% of surveyed Brazilians this is an important aspect for their decision in favour of an employer. In contrast, this ratio is only 40% in the USA or Belgium. For this study, the international consulting firm PricewaterhouseCoopers surveyed 4,200 students in 44 countries in 2008. The project "InnoTrain CSR" is organized by GILDE GmbH and has been funded with support from the European Commission. This publication reflects the views only of the author, and the Commission cannot be held responsible for any use which may be made of the information contained therein. 12/2010 , InnoTrain CSR www.csr-training.eu
Page 1 and 2: What is Corporate Social Responsibi
Page 3 and 4: Additional information and resource
Page 5 and 6: Corporate Social Responsibility (CS
Page 7 and 8: Gerd Mutz: CSR und CC - Gesellschaf
Page 11 and 12: Danone is producing "Schokti Doi" y
Page 15 and 16: Moral values � Integrity � Fair
Page 19 and 20: CSR on the market - example topics
Page 21 and 22: Opening questions about CSR on the
Page 27 and 28: Commission is striving to develop a
Page 29 and 30: In small and medium-sized companies
Page 31 and 32: and all processes within the compan
Page 35 and 36: In your role as auctioneer, you can
Page 37 and 38: Facts & figures about CSR 2.1. CSR
Page 39 and 40: it be in economic, social or enviro
Page 45 and 46: International conference „ 4th Co
Page 47: state that they would recommend a b
Page 53 and 54: Facts & figures about CSR 2.7. Insi
Page 55 and 56: participating entrepreneurs and man
Page 57 and 58: Facts & figures about CSR 2.8. Insi
Page 59 and 60: GKI Zrt. Economic Research Surveys
Page 61 and 62: isolated activities, for example on
Page 63 and 64: The total number of SME inquired re
Page 65 and 66: Facts & figures about CSR 2.10. Ins
Page 67 and 68: CSR interfaces within the company 3
Page 69 and 70: 8. Corporate culture is conscious a
Page 73 and 74: savings potentials. But these oppor
Page 75 and 76: From the point of view of CSR, the
Page 79 and 80: 3. Reality (30 minutes) In a new co
Page 81 and 82: strategy can represent a suitable s
Page 87 and 88: Tip for employees: diet A conscious
Page 89 and 90: associated directly with CSR can be
Page 91 and 92: majority of the international commu
Page 95 and 96: OECD information about Hungary http
Page 97 and 98: esponsibilities of the countries sh
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Strategic tools for CSR 4.2. Intern
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Additional information and resource
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and methods of sustainability analy
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Strategic tools for CSR 4.4. Ethica
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Or in the UK: The Co-operative Bank
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An online platform of the German fe
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Austria: The Austrian label for the
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The environmental label Green Touri
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Database Label Online Die Verbrauch
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plantations. The additional charge
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Strategic tools for CSR 4.7. Models
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net worth are particularly useful f
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Strategic tools for CSR 4.8. Mentor
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Experience report from "Jelena" "I
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Strategic tools for CSR 4.9. "Carbo
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The Carbon Label (UK) http://www.ca
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foundation equity, but exclusively
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Fields of action of CSR 5.1. CSR at
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Fields of action of CSR 5.2. Corpor
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Ask the participants to develop pro
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The following are mainly at the cen
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Fields of action of CSR 5.4. CSR in
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Communities can promote corporate C
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Fields of action of CSR 5.6. CSR an
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Fields of action for CSR 5.7. CSR i
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advances, innovation, research and
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Fields of action of CSR 5.9. CSR an
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Fields of action of CSR 5.10. Ethic
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5. Should independent institutions
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concerns of the stakeholders into d
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sections of the public to define ta
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Communication of CSR 6.3. The delic
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At the end of the partner exercise,
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Especially for smaller enterprises
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Communication of CSR 6.5. In-house
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Első Magyar Vállalati Felelőssé
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framework provides the application
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Communication of CSR 6.7. Practical
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expansion of own web platforms and
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Communication of CSR 6.9. CSR-relev
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Example 1) "Hello, now it is time f
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4. Tour of the company (what does C
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Best practice examples of CSR 7.1.
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Eelco Hoedemaker Head of Innovation
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Ask your participants to formulate
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Transcript for the narrators in the
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Susanna Kroll Manager of the lobby
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How can CSR be optimised at the loc
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facilities and to develop a corpora
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Luís Costa „Ecovalor“-Program
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Group work to enhance the expertise
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Pritchard Englefield is a law firm
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David Glass Partner at Pritchard En
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originated from improvements sugges
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- Higher productivity, obtained thr
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Engagement for disadvantaged youth:
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harmful greenhouse gases tops the l
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additional flipchart paper to integ
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production at a high technical leve
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For what reasons is the company pur
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sustainability, the company hopes t
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vocational training. Moreover, WBM
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Exercise 7.12. (approximately 60 mi
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ecological environment, the topic r
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The fundamental stock-taking and as
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Simple steps to build your CSR stra
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plenum. In the discussion, consider
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questions. In doing so, the answers
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participants at the table are suppo
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B) Which additional values can be p
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http://ec.europa.eu/enterprise/poli
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The "Responsible partner" network i
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Subsidy award "Sustainable medium-s
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system. As a result of the company'
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What should CSR consultation pay sp
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What is Corporate Social Responsibility? - InnoTrain CSR

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