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Transportation's Role in Reducing U.S. Greenhouse Gas Emissions ...

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Transportation’s <strong>Role</strong> <strong>in</strong> Reduc<strong>in</strong>g U.S. <strong>Greenhouse</strong> <strong>Gas</strong> <strong>Emissions</strong>: Volume 2<br />

park<strong>in</strong>g <strong>in</strong>formation systems, because these systems are <strong>in</strong> their <strong>in</strong>fancy. NuRide claims<br />

to have reduced 2.4 million car trips and 26.8 tons of emissions as of February 2009,<br />

although it is not clear to what extent this <strong>in</strong>cludes transit, walk, and bike trips registered<br />

by members <strong>in</strong> addition to carpool trips through the site. Studies around the world have<br />

found that between 8 and 74 percent of the traffic present <strong>in</strong> some congested bus<strong>in</strong>ess<br />

districts is due to cruis<strong>in</strong>g for park<strong>in</strong>g (Shoup, 2005); while this has not been extrapolated<br />

to a nationwide basis, park<strong>in</strong>g search VMT is likely to be only a small fraction of total<br />

personal vehicle travel <strong>in</strong> the U.S.<br />

The limited evaluation data on freight route management systems has not been able to<br />

quantify a VMT, fuel sav<strong>in</strong>gs, or GHG benefit. In an operational test of the FleetForward<br />

program by the I-95 Corridor Coalition, carriers generally did not believe that the<br />

technology reduced operat<strong>in</strong>g costs (of which fuel consumption is one component) and<br />

the study was unable to identify any impact on congestion (Cambridge Systematics and<br />

SAIC, 2000).<br />

Real-time traveler <strong>in</strong>formation should become <strong>in</strong>creas<strong>in</strong>gly widespread over the next 5 to<br />

10 years. Almost all States already have developed and implemented Statewide Web sites<br />

for distribut<strong>in</strong>g traveler <strong>in</strong>formation, accord<strong>in</strong>g to the most recently available survey data<br />

(U.S. DOT, 2007). Many other States and regions are <strong>in</strong> the process of develop<strong>in</strong>g 511<br />

systems (FHWA, 2008). With<strong>in</strong> 5 years, most of the top 75 urban areas are expected to<br />

have detailed traveler <strong>in</strong>formation available for at least their freeways, and all States are<br />

expected to have Statewide 511 systems <strong>in</strong> place. Deployment of private sector-based<br />

traveler <strong>in</strong>formation systems is <strong>in</strong> its early stages, but significant penetration of private<br />

sector traveler <strong>in</strong>formation is expected to be achieved <strong>in</strong> 5 to 7 years. As of 2008, 78<br />

percent of American adults owned a cellular telephone and 13 percent owned a<br />

Blackberry, Palm, or other personal digital assistant, and adoption is <strong>in</strong>creas<strong>in</strong>g rapidly<br />

(Pew Internet and American Life Project, 2008). As web-enabled cell phone and PDA<br />

technology expands, the ability of travelers to access and utilize real-time <strong>in</strong>formation will<br />

<strong>in</strong>crease significantly.<br />

Cost-Effectiveness<br />

The cost of develop<strong>in</strong>g and deploy<strong>in</strong>g traveler <strong>in</strong>formation strategies varies widely.<br />

Average costs for develop<strong>in</strong>g Statewide and metropolitan 511 traveler <strong>in</strong>formation<br />

systems, for example, have ranged from $133,000 to $1,028,000, with an average cost of<br />

$416,000. Roadside equipment costs, such as dynamic message signs and highway<br />

advisor radios constitute significant expenses. Capital costs for dynamic message signs<br />

range from $47,000 to $117,000 and annual operations and ma<strong>in</strong>tenance costs range from<br />

$2,300 to $6,000 per sign. Capital costs for highway advisory radio range from $15,000 up<br />

to $35,000, <strong>in</strong> additional to $600 to $1,000 annual operations and ma<strong>in</strong>tenance expenses<br />

(U.S. DOT, 2007). Although these expenditures are not trivial, there is evidence that the<br />

benefits of traveler <strong>in</strong>formation strategies significantly outweigh the costs when pursu<strong>in</strong>g<br />

multiple transportation objectives. For example, <strong>in</strong> California, it is estimated that every<br />

$1.00 <strong>in</strong>vested <strong>in</strong> Statewide traveler <strong>in</strong>formation strategies will yield $100 <strong>in</strong> benefits (e.g.,<br />

reduced travel times and vehicle operat<strong>in</strong>g costs) over the next 20 years (U.S. DOT, 2007).<br />

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