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A Proposal for a Standard With Innovation Management System

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6. Discussion and conclusion<br />

İpek Koçoğlu; Salih Zeki İmamoğlu and Hüseyin İnce<br />

This study presents an empirical investigation of the inter-relationships between OLC, innovation and<br />

firm per<strong>for</strong>mance. Four gaps in the literature are addressed and the empirical analysis have following<br />

contributions. Firstly, since OLC is defined as the ability of organizations to promote, continuously<br />

develop and enhance the capacity to create, manage and diffuse knowledge (i.e. learn) in order to<br />

build value into the business processes in a changing environment (Ingelgard et al, 2002), OLC is<br />

regarded from a dynamic capability perspective throughout this research. Second, many studies have<br />

investigated the relationship between dynamic capabilities and firm per<strong>for</strong>mance (Hung et al, 2010) or<br />

OLC and firm per<strong>for</strong>mance (Panayides, 2007) but few studies have theoretically analyzed OLC from a<br />

DCV and concurrently made an empirical assessment between the two encapsulating both financial<br />

and non-financial aspect of per<strong>for</strong>mance (with the exception of Prieto and Revilla, 2006). Third,<br />

although studies focus on the leveraging power of organizational learning and partially OLC on<br />

innovation there is a missing link in the empirical analysis of OLC and product and process innovation<br />

distinctively. Finally this research contributes to the literature on organizational learning and<br />

innovation also by examining the nomological relationship between the three inter-related constructs;<br />

i-) OLC, ii-) innovation, iii-) firm per<strong>for</strong>mance simultaneously. Indeed the variance explained in firm<br />

per<strong>for</strong>mance in the presence of both OLC (i.e. managerial commitment, system perspective,<br />

openness and experimentation and knowledge transfer and integration) and innovation (i.e. product<br />

and process innovation) is high such as 67.3%.<br />

This study besides the theoretical implications have also managerial implications which may be key in<br />

high per<strong>for</strong>mance and innovative outcome if effectively managed. Managers should recognize the<br />

importance of investing more time as well as energy in developing an OLC. Additionally, although the<br />

argument that innovation is critical in increasing per<strong>for</strong>mance this research suggests top management<br />

to achieve innovation through following a learning based pathway by; i-) encouraging collaboration<br />

among organizational members, ii-) involving employees in team work to enhance shared<br />

interpretation of knowledge, iii-) allow controlled risks to guarantee the diffusion of best practices, iv-)<br />

build strong links with external actors and v-) empower employees in the decision making.<br />

Like any empirical research, this study contains some methodological strengths and limitations.<br />

Specifically, our research is prone to common method bias since, the dependent variable in the<br />

survey was answered by the same respondents who answered the independent variable questions, in<br />

a cross-sectional manner. Second, As with all cross-sectional research, the relationship tested in this<br />

study represents a snapshot in time. While it is likely that the conditions under which the data were<br />

collected will essentially remain the same, there are no guarantees that this will be the case. Third<br />

although yhe breadth of the sample included in this study suggests that the findings are fairly<br />

generalizable the results reported here emerge from a local area and may differ <strong>for</strong> firms operating in<br />

different cultural, environmental and political conditions. Additionally, there is not a separation<br />

concerning the size of the firms involved in this study; results may differ <strong>for</strong> SMEs and large sized<br />

firms. Also, there wasn't an industrial separation while evaluating data; so the results may differ <strong>for</strong><br />

different industries. Despite these limitations this study provides important implications in the context<br />

of a developing country from theoretical and practical perspectives.<br />

References<br />

Akgun, A.E., Keskin H., Byrne J.C. and Aren S. (2007) "Emotional and learning capability and their impact on<br />

product innovativeness and firm per<strong>for</strong>mance", Technovation, Vol 27, pp 501-513.<br />

Alegre, J. and Chiva, R. (2008) "Assesing the impact of organizational learning capability on product innovation<br />

per<strong>for</strong>mance: An empirical test", Technovation, Vol 28, pp 315-326.<br />

Alegre, J., Pla-Barber, J., Chiva, R., Villar, C. (2012)"Organisational learning capability, product innovation<br />

per<strong>for</strong>mance and export intensity", Technology Analysis and Strategic <strong>Management</strong>, Vol 24, No. 5, pp 511-<br />

526.<br />

Argyris, C. and Schön, D. A. (1978) Organizational Learning. Reading, MA: Addison- Wesley Publishers.<br />

Argyris, C. and Schön, D. A. (1996) Organizational learning II: Theory, method, and practice. Reading, MA:<br />

Addison-Wesley.<br />

Baker, W.E. and Sinkula, J.M. (1999) “The synergistic effect of market orientation and learning orientation on<br />

organizational per<strong>for</strong>mance”, Journal of Academy Marketing Science, Vol 27, pp 31-44.<br />

Bolivar-Ramos, M. T., Garcia-Morales, V.J., Garcia-Sanchez, E. (2012) "Technological distinctive competencies<br />

and organizational learning: Effects on organizational innovation to improve firm per<strong>for</strong>mance" Journal of.<br />

Engineering and Technology <strong>Management</strong>, Vol 29, pp 331–357.<br />

391

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