strategic-management

110 LORI RADULOVICH
EXHIBIT 7 eBay Consolidated Balance Sheet—continued
CONSOLIDATED BALANCE SHEET December 31, 2007 December 31, 2008
(in thousands, except par value amounts)
Stockholders’ equity:
Common stock, $0.001 par value; 3,580,000 shares
authorized; 1,350,219 and 1,282,025 shares
outstanding 1,458 1,470
Additional paid-in capital 8,996,303 9,585,853
Treasury stock at cost, 107,522 and 188,200 shares (3,184,981) (5,376,970)
Retained earnings 4,190,546 5,970,020
Accumulated other comprehensive income 1,701,276 903,485
Total stockholders’ equity 11,704,602 11,083,858
Total liabilities and stockholders’ equity $15,366,037 $15,592,439
Source: eBay 10K SEC Filing; Annual Report (2009), eBay.com.
EXHIBIT 8 Organizational Chart
eBay Inc.
Sr. VP Human
Resources
Source: eBay.com.
eBay Inc.
Sr. VP
Platform
eBay Inc.
Sr. VP &
General
Counsel
eBay Inc.
John Donahoe
President
eBay Inc.
Sr. VP
Corporate
Communications
eBay Inc.
Sr. VP Finance
&Chief
Financial
Officer
eBay
Marketplaces
President
PayPal
President
eBay’s Future
For the quarter ending July 30, 2009, eBay’s Payments division reported $669.3 million in
revenue, an increase of 11 percent year over year. The growth was driven by continued
momentum in PayPal Merchant Services and the contribution made by Bill Me Later. EBay’s
Marketplaces division reported $1.26 billion in revenue, a 14 percent year-over-year decline.
The revenue drop was attributable to the impact of the stronger dollar and the lingering weak
economy with high unemployment. Approximately 57 percent of Marketplaces revenue,
however, came from markets outside of the United States. In eBay’s Communications segment,
Skype contributed $170.0 million in revenue for the quarter, representing 25 percent
year-over-year growth. Skype added 37.3 million registered users during the quarter and
ended the period with more than 480.5 million registered users.
The future for eBay is anything but certain. The company needs a clear strategic plan.