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Source: Shutterstock/Diego Cervo<br />

“Notable Quotes”<br />

"Complicated controls do not work. They confuse. They<br />

misdirect attention from what is to be controlled to the<br />

mechanics and methodology of the control."<br />

—Seymour Tilles<br />

"Although Plan A may be selected as the most<br />

realistic . . . the other major alternatives should not be<br />

forgotten. They may well serve as contingency plans."<br />

—Dale McConkey<br />

"Organizations are most vulnerable when they are at the<br />

peak of their success."<br />

—R. T. Lenz<br />

"Strategy evaluation must make it as easy as possible<br />

for managers to revise their plans and reach quick agreement<br />

on the changes."<br />

—Dale McConkey<br />

"While strategy is a word that is usually associated with<br />

the future, its link to the past is no less central. Life is<br />

lived forward but understood backward. Managers may<br />

live strategy in the future, but they understand it<br />

through the past."<br />

—Henry Mintzberg<br />

"Unless strategy evaluation is performed seriously and<br />

systematically, and unless strategists are willing to act<br />

on the results, energy will be used up defending yesterday.<br />

No one will have the time, resources, or will to work on<br />

exploiting today, let alone to work on making tomorrow."<br />

—Peter Drucker<br />

"Executives, consultants, and B-school professors all<br />

agree that <strong>strategic</strong> planning is now the single most<br />

important <strong>management</strong> issue and will remain so for the<br />

next five years. Strategy has become a part of the main<br />

agenda at lots of organizations today. Strategic planning<br />

is back with a vengeance."<br />

—John Byrne<br />

"Planners should not plan, but serve as facilitators, catalysts,<br />

inquirers, educators, and synthesizers to guide the<br />

planning process effectively."<br />

—A. Hax and N. Majluf

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